For those new to the south, Comfort Colors t-shirts are a strong phenomenon that makes absolutely no sense.

You have so much to learn my Yankee friend.

Comfort Colors are so much more than a regular cotton t-shirt. These little clothing items sit on your back like a sheet of heaven and wrap you in snuggles.

What is the one thing every favorite shirt has in common? A soft vintage feel when you touch it. That shirt suddenly reminds you of all the good times you had when you wore it doing whatever with whomever. The shirt has been washed over and over, and now it’s worn down and so soft it feels like angels are hugging you when you wear it.

Now take the shirt and make it brand new and slap an awesome design on it. Welcome to Comfort Colors. This t-shirt has all the feel of the old raggedy shirt you’ve have for years, but your Comfort Colors shirt has just arrived in pristine condition.

Comfort Colors takes all of the soft vintage feel of an old shirt and puts it into a brand new one.

That’s the appeal of it. Every t-shirt you own can be Comfort Colors, and therefore every t-shirt you have possess that amazing feeling of “I’ve been washed 100 times and I'm awesome."

However, this magical process of making the shirts so soft comes at a cheap price—just a few more dollars. A regular t-shirt might be anywhere around $10 to $20, depending on where you buy it. A Comfort Colors t-shirt will be in the range of $12-$30, also depending on where you buy it and in what quantity.

If that makes you think twice about buying one on you “poor college student” budget, think about this: can you really put a price cap on a t-shirt that promises you so many snuggles and angel hugs?

The answer is no, by the way.

So next time you have the choice between a shirt that is Comfort Colors, and one of the inferior t-shirt brands, go with the one that doesn't have to be "worn in" and already feels like everything else that comes from the south: warm and cozy.