Neon signs the new marketing tool for businesses
Start writing a post

Neon signs the new marketing tool for businesses

the new marketing tool for businesses

marketing tool for businesses

How many times has it happened that you are driving across the city at night and a store's signage caught your attention?? Over the years, a lot has changed regarding signages. Gone are the days, when signages were meant for just businesses and about a simple board with good font and lighting. Over the years, signages have proved to be a great tool to grab the attention of prospective customers. This has led to wide acceptance of neon signages in different walks of life.

Neon signs can be called the most beautiful, bright and attractive source of outdoor advertising. Though at the onset, the demand for neon signs/ lights was only by businesses, very soon, because of the benefits it is used, Neon lights made waves into living spaces and the hospitality industry as well. Therefore, let's have a look at the advantages that makes neon signs so preferred:

  1. Eye Catchy: Human eyes have a unique feature of being attracted to bright lights in the darkness. Neon lights/signs are built on this feature making them luminous and eye-catchy. Therefore, for small businesses or businesses that are experiencing strong competition, the best way to make their store presence felt is to have well-designed neon signage. Similarly, the same trick can be used for spaces as well.
  2. Creative freedom: Unlike other light-based signages, neon signages promise customization. In other words, neon signages are suitable for any kind of logo design or font design. They are available in a wide range of shapes and colors.
  3. Economical and energy efficient: Many think, if it's all about visibility then you would rather pad up the existing signage with more lights. That's where you need to know some facts. Neon is one of the abundantly available chemical elements. In terms of functionality, Neon lights don't run on the filament and therefore, are cool in touch. Another benefit of neon lights is the fact that they consume less electricity and have a long shelf life. A properly made neon sign can live for 10-12 years. Last but not least, neon signages are highly adaptable. In other words, they have an inherent capacity to function in diverse voltages.
  4. Quick fix: Assembling Neon signages is simple, easy, and less time-consuming compared to traditional signages.

Complementing the demand for neon lights and signages, Neon Mamaoffers a wide range of options for domestic and businesses. So, if you are thinking of where all you can infuse neon signages/lights apart from your business needs, then here is a look at the other uses of Neon signages and lights:

  1. Bars/pubs: Call it the nature of the business, neon signs and lights have proved to be a great way of adding an effect to the ambiance. In addition, it is also an effective tool for outdoor decoration and advertising.
  2. Homes: Wanna create a vibrant and party kind of atmosphere at home??? Then using neon is the best. Creating designs with neon lights in the living room or balcony just makes the living space beautiful.
  3. Creative art: One of the unique usages of neon signs is in filmmaking. Be it photography or videography, neon signs are used to create patterns and impact in the frames being captured.

Depending on the requirement, budget and design element, Neon Mama masters the art of conceptualizing and installing neon signages and lights in a simple and hassle-free way.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
​a woman sitting at a table having a coffee

I can't say "thank you" enough to express how grateful I am for you coming into my life. You have made such a huge impact on my life. I would not be the person I am today without you and I know that you will keep inspiring me to become an even better version of myself.

Keep Reading...Show less
Student Life

Waitlisted for a College Class? Here's What to Do!

Dealing with the inevitable realities of college life.

college students waiting in a long line in the hallway

Course registration at college can be a big hassle and is almost never talked about. Classes you want to take fill up before you get a chance to register. You might change your mind about a class you want to take and must struggle to find another class to fit in the same time period. You also have to make sure no classes clash by time. Like I said, it's a big hassle.

This semester, I was waitlisted for two classes. Most people in this situation, especially first years, freak out because they don't know what to do. Here is what you should do when this happens.

Keep Reading...Show less
a man and a woman sitting on the beach in front of the sunset

Whether you met your new love interest online, through mutual friends, or another way entirely, you'll definitely want to know what you're getting into. I mean, really, what's the point in entering a relationship with someone if you don't know whether or not you're compatible on a very basic level?

Consider these 21 questions to ask in the talking stage when getting to know that new guy or girl you just started talking to:

Keep Reading...Show less

Challah vs. Easter Bread: A Delicious Dilemma

Is there really such a difference in Challah bread or Easter Bread?

loaves of challah and easter bread stacked up aside each other, an abundance of food in baskets

Ever since I could remember, it was a treat to receive Easter Bread made by my grandmother. We would only have it once a year and the wait was excruciating. Now that my grandmother has gotten older, she has stopped baking a lot of her recipes that require a lot of hand usage--her traditional Italian baking means no machines. So for the past few years, I have missed enjoying my Easter Bread.

Keep Reading...Show less

Unlocking Lake People's Secrets: 15 Must-Knows!

There's no other place you'd rather be in the summer.

Group of joyful friends sitting in a boat
Haley Harvey

The people that spend their summers at the lake are a unique group of people.

Whether you grew up going to the lake, have only recently started going, or have only been once or twice, you know it takes a certain kind of person to be a lake person. To the long-time lake people, the lake holds a special place in your heart, no matter how dirty the water may look.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments