What pops into your head when you hear "self-promotion"? Does the idea of talking about yourself give you a panic attack?
I know that we've all experienced slimy self-promotion tactics: constant bombarding on social media, being added to Facebook groups, being flat out asked to "please, buy something" or "host a party so someone can meet their goals".
However, self-promotion doesn't need to be that way!
I am all about self-promotion. The main reason: if you don't promote yourself, who else is going to do it?
Here are the best ways to promote yourself.
Change Your Thinking
The nervousness around promoting yourself is mostly self-imposed. The best thing you can do for yourself is to simply get out of your own way! The more you step out of your comfort zone and start promoting yourself, the less it will feel awkward.
Focus On Your WHY
What are you trying to help people create, feel, change, and experience? It's hard to promote something if you're not fully grounded in why you do it.
Know Your Value
Take time to write a list of your achievements and the value you provide. Think of these the next time you are hesitant to put yourself out there.
Engage in Social Media
Think of social media as your voice. You have to get your name out there, let people know who you are, what you do, and why they should care.
Consistency Is Key
When utilizing social media, do it with intention. Create plans for each of your platforms.
Share the real you. Self-promotion will not become only easier but something you look forward to. Also, you'll be able to connect with your audience rather than just talking at them.
Give, Then Ask
Don't be that person who only posts offerings. It doesn't appeal to anyone. Offer resources of your own and ones from others.
Opportunities to grow and strengthen what you create are everywhere! Such as writing a blog post for another blogger, speaking at an event or serving as a panelist at a seminar. You'll enhance your network, become more of an expert on what you do, and have even more opportunities in your future.
Remember That People Need You
Don't forget that there are people looking for you and needing exactly what you create.