We all know that after a while when you work for The Walt Disney Company in any aspect, either the parks, the resorts, and even the stores, you begin to develop that magic sense. Now most people who never worked for Disney won't get it, but I'm pretty sure anyone who has done the college program or has been a cast member in one way or another even as a third party participant with the company will get it. Making magic is ingrained in our body figuratively and literally in a way.
What is making magic? Making magic is any action verbally or physically helping brightening, up a guests day. Not even just a guest, it can be anyone, another cast member, random strangers on the streets, basically just anyone. Giving a little surprise here and there, not even big things. An example of making magic is, let's just say you're at Disneyland, and you have an extra paper fast pass or a few of them that you know you won't use anymore for a high-end attraction or ride and give them to a family or group of people who looks like they need some cheering up or an extra sprinkle of pixie dust in their day. It's an amazing feeling, seeing the looks on people's faces when you just randomly give them something to help make their day a little better. Essentially "making magic" is just an act of kindness no matter where you are. It is typically seen at a Disney Store or Disney park. Especially when Cast Members just come out to play at the parks, they tend to make a little magic off the clock, because it is second nature after working for The Walt Disney Company after a while.
I can assure you that no matter the length of time you have spent working for Disney, you will pick up the "Making Magic" sense right off the bat. No matter what role you have, everyone has an opportunity to make magic. I may not be working for the Walt Disney Company right now, but I still do my best to provide a Disney-inspired customer service to the guests at my workplace.
Other examples that former and existing Cast Members do to help keep the magic alive no matter where they're at is; Allowing families or groups of people take their time while doing character interactions, playing, entertaining or just talking to guests in line to make the time go by faster, exchanging personal stories and hearing the magic come alive with you and the guests in the Disney atmosphere, asking little boys and girls in costume for their autographs to make them feel like a Star themselves, greeting children by the things they wear like Princess Belle or Space Ranger or anything that indicates a very specific character, asking guests (as a guest) what they're celebrating or greeting them by the Disney button they may have on celebrating a 1st visit, engagement, family reunion and so forth, also complimenting adults on their accessories, shirts, and even Disney-bounds, and even as simple as just saying hi to someone, it can make their whole day. I can go on and on, but you get the idea.
Now go on! Make that Magic :D
