The Stealthy Rise Of The Most Idiosyncratic Medium For Music

The Stealthy Rise Of The Most Idiosyncratic Medium For Music

Amid dying music sales, vinyl records have been making a surprising comeback in recent years.

Music is an important part of my life; I need it, as do plenty of other people. We relate to music. Music helps us feel that we're not alone when something goes wrong, such as a relationship going sour or the passing of a loved one. We have music for when we're partying, music for when we're trying to study, and music for when we want to have a cup of coffee and relax. Music is a necessity for many people. We need music to get through the day, and it appears that the way we listen to music is changing ever so slightly: vinyl is making a comeback.

For a long time, vinyl records were the only medium for listening to music at home. CDs were introduced in the 1980s and it appeared that vinyl was going to fade into the dark; an obsolete technology, an antique. Then the iTunes store was launched in 2003, and it appeared that digital music would become the go to medium for music consumption. Digital music made it possible to buy any song and listen to it instantly without leaving your desk, and the iPod and other mp3 players made it possible to carry unheard of amounts of music with you everywhere, eliminating the need for anything physical at all. Now, in 2015, streaming services like Spotify and Pandora have become incredibly popular, up by over 50%, according to in a piece for The New York Times, and on the consumer side, that's great. On the artist side, not so much. Artists don't make much off of Spotify streaming unless their music is streamed a lot, and according to Lizzie Plaugic in a piece for the Verge, that's often the fault of record companies, not so much Spotify... But that's another topic. While these new services are the main way most people listen to music nowadays, a different branch of music consumption is making a surprising comeback, and that branch is vinyl.

CD sales have begun to decline, and while vinyl sales still make up a minuscule part of the market, they are beginning to increase rapidly, by as much as 50% in 2014, according to a piece on Forbes by Hugh McIntyre, and this rise is continuing in 2015. It seems strange, considering CDs and digital music basically demolished this seemingly "inconvenient" and "antique" form of music consumption. However, there are plenty of logical reasons vinyl has become more popular in recent years. One of these reasons is sound quality. Vinyl is known for its characteristic "warm and fuzzy" sound, and this is prevalent because of the imperfections of analogue sound production. It's simply part of the technology, and this is one of the main reasons many people believed that CDs would, in other words, put vinyl out of its misery. CDs produce a "perfect" digital sound, because CDs have a much larger frequency range, stretching much higher and lower than the frequency range of vinyl. This can be seen as a positive or a negative, however, because many people seem to prefer the imperfect, fuzzy sound of a vinyl record.

Another reason vinyl may be making a comeback is the sheer physicality of the medium. Ask anyone who collects records: there is something about the process of purchasing, listening to, and collecting vinyl records. The large, beautiful artwork on the cardboard sleeves is reason enough for a purchase. Records also often come with large lyrics sheets and occasionally posters. Then there is the almost ritualistic method of listening to vinyl; gently taking it out of the sleeve, placing it on the turntable, lifting the needle to just the right spot and gently letting it down, and finally, listening. With CDs, it's easy to skip a song and shuffle through them, but with a record, this isn't the case. Since it isn't as easy as the push of a button to change tracks on a record player, you're forced to listen to the album all the way through each side, which is often how the artist intends their music to be heard. Oh, and the flipping of the record after each side is finished... Just another enjoyable part of the process.

There are two record stores in New Hartford; Reimagine Records and Music n More. There is also one in Utica; Off Center Records. All three of these stores have great collections of records and CDs to look through, and the owners of all three of the shops are great, interesting people with their own tastes and style, which they are more than happy to discuss with you and even recommend where to start your record collection. There are also plenty of other great ways to start your collection. You can often buy records straight from the online stores for your favorite band or from their record labels. You could join monthly record clubs such as VinylMePlease. VinylMePlease picks one record each month they feel should be an essential part of everyone's collection, and they press special, exclusive, limited edition versions of the album they choose, and they include cocktail recipes that they feel match the mood of each individual record.

Also, with Black Friday coming up, it's a great time to learn about Record Store Day. Record Store Day is an event that happens on the third Saturday of April each year. However, they also have a Black Friday special each year, with exclusive versions of records and often special RSD only releases. If your family has a record player lying around somewhere or you are interested in all the hype surrounding vinyl, now is a fantastic time to try them out. Your favorite band more likely than not

has a vinyl copy of their record for sale, and vinyl isn't just for mainstream hating hipsters. Besides, theres nothing wrong with liking something that seems a little unconventional. Vinyl may become an important part of the way you listen to and collect music.

Cover Image Credit: lumberjac

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If Taylor Swift Songs Were Types Of Alcohol

Because what's better than a drink and some T-Swift?

With Taylor Swift's quick return to the music scene... and in a big way, might I add, I decided to associate some of the best Taylor Swift songs with alcohol.

I mean, who wouldn't want to drink to Taylor Swift's catchy melodies and perfect choruses to get over an ex or tell someone exactly how you feel about them?

Taylor Swift has been around for a decade at this point, and let's face it, pretty much all of her songs could go along with at least one type of alcohol.

1. "Welcome To New York" - Moscow Mule

It only makes sense. Visit the Big Apple and you have to indulge in the state's signature cocktail. Moscow mules are a New York classic, and if it's your first night in the city and you haven't bought yourself one, are you even in New York?

2. "Blank Space" - Everclear

Think about it... A night of drinking Everclear will leave you with a giant blank space the next day. You might also look like Taylor did in the music video.

3. "Tim McGraw" - Beer

Tim McGraw is a throwback to Taylor's high school love. What better way to reminisce than with a couple friends and a keg of your favorite cheap beer?

4. "Style" - Cristal Champagne

What's more stylish than with a glass of the most expensive bubbly you can find? Just like Taylor Swift, Cristal will never go out of style.

5. "Shake It Off" - Martini

Get it? Cause you shake a martini? I might be the only one who thinks that's funny but you might end up dancing a little bit with a martini in hand when "Shake It Off" come on the radio.

6. "Red" - Merlot

Red has to go along with a red wine. What else could go along with yet *another* T-Swift breakup song?

7. "22" - Margaritas

Let's face it, when you're 22, you really only drink margaritas. They're fun- and all the hipsters are probably drinking them too.

8. "Teardrops On My Guitar" - Southern Comfort

When your heart is broken, who are you going to turn to besides the only alcohol that gives you comfort...Southern Comfort that is.

9. "I Knew You Were Trouble" - Fireball

I can't say I've ever met anyone who spent a night with Fireball and didn't regret it the next morning.

10. "Look What You Mad Me Do" - Tequila

T-Swift's latest single is an angry one. What better to make you angry than tequila? Taylor basically just called out everyone who had ever talked about her behind her back and she did it in true Taylor fashion-by writing a song. She was probably drunk on tequila when she wrote it too.

11. ...Ready For It? - Bottomless Mimosas

Because it's just that good.

Cover Image Credit: YouTube

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