I thought I was impatient, but apparently not as much as Starbucks. They brought back their holiday drink menu just three hours after Halloween ended #savage.
In order to generate excitement during the holiday season, every year Starbucks reveals a new design for its red holiday cups. Personally, I love the red cup season. It is a simple reminder that Christmas is right around the corner. It also means Peppermint Mocha galore, yum!
However, last year’s red holiday cups stirred up a bit of controversy. The cups were plain red, with no indication of Christmas on the cups. Starbucks decided to take a more minimal approach instead of the usual decorative images such as Christmas trees and snowflakes as they have done for past holidays.
Christians, especially, took this to heart and generalized that Starbucks removed Christmas from their cups simply because they hate Jesus. The main goal was to embrace simplicity and be more inclusive; but, I guess everyone is entitled to their own opinions.
This year, Starbucks has big plans and word on the street is they are adding a new color to the mix: green. This is a limited-edition green cup until the official release, which is pretty cool if I must say so myself. The actual season cups have already arrived in stores with each box marked “NO PEEKING until November 10.”
The design on the limited edition cup is intended to bring people together, for it features a “mosaic of more than a hundred people drawn in one continuous stroke,” drawn by artist Shogo Ota.
“The green cup and the design represent the connections Starbucks has as a community with its partners (employees) and customers… Starbucks wanted to create a symbol of unity as a reminder of our shared values, and the need to be good to each other,” Starbucks CEO, Howard Schultz stated.
Considering everything that is going on in our diverse world today, I think this is very fitting. I applaud you, Starbucks. Well done.
Stay tuned for Nov. 10 when the cups are released because hey, seasonal flavors are back! (insert dancing girl emoji).
