A Response To Doritos® New Commercial "No Choice" | The Odyssey Online
Start writing a post
Politics and Activism

A Response To Doritos® New Commercial "No Choice"

An chip commercial with a crucial message

9
A Response To Doritos® New Commercial "No Choice"
Pixabay

Around a month ago Doritos® came out with a stirring commercial about the importance of voting. This took me by surprise, what is a chip company doing talking about voting?

The commercial starts out by giving a statistic on how many young people voted in 2012 and then interviewed college student on reasons they don’t vote. Next, they showed a Doritos® vending machine set up in public with a touch screen payment method. Students went up to the machine to purchase chips and instead of using money, they were asked if they had registered to vote. Many of the students then selected no and were given what they thought was a choice between original or cool ranch chips. When they selected and their selection did not come out but instead a gray bag that said "Doritos® No Choice", they were puzzled. Inside were cardboard chips and a slip of paper that read “If you are not registered to vote, this bag is for you. It has so taste, no crunch, no choice because if you don’t vote someone else choose for you, just like this.” On the vending machine screen there then was an option to register to vote. This short 1:41 second video has a powerful message attached.

Here are three important things to point out in this commercial

1. 62% of young people didn't vote in 2012

The commercial starts off with giving this statistic and then follows with interviewing college students on why they don’t vote. Answers were given such as, “I don’t like politics”, “I don’t have time to vote”, “I don’t care”, or “Old people go out and do that for us.” These responses were deeply saddening. To see that some young students have this view on such a crucial thing should be disturbing to more people. 62% is such a large percentage. If that 38% of young people started voting, changes in this nation could occur.

2. No Vote, No Choice

This is the essential point this commercial makes. When you do not vote, you have no choice as to who will govern your country. Your voice will not be heard when it comes to the presidential election or any local election. Every person wants to be heard. You want your opinions to matter. Voting assists in proclaiming that voice. Voting also gives you the option to change something you do not like. Now, not every candidate may be lined up to your view but some of their views might. By electing them in, they will be able to create that change you desire.

3. Giving the option to register to vote

This commercial shows students registering and taking that next step. Doritos® does an amazing job by actually giving students the option to register. Not only are they advocating for voting, they are right there giving them an option to. Many times people or government officials advocate for voting but, do not give information on how or where to register. If you are 18 and older, please take this message to heart and take the first step today to register to vote.

You can register to vote and check to see if you are registered https://www.usa.gov/register-to-vote or

ttps://www.doritosredvsblue.com/vote


Voting is not only a way to voice your opinion, it is an amazing right you have as an American Citizen. Around the world, not everyone has the option to vote about their leaders. Take this amazing opportunity and VOTE on November 8th because "The boldest choice, is making a choice."


If you would like to watch this awesome commercial, you can watch it here.


Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Relationships

The Unwritten Rules Of "Talking"

What is "talking?" How does one "talk?"

4613
girl holding phone
NYCPRGIRLS

Now that it seems “talking” is the new way to date, and will stay that way until another idiotic term is used to describe the people who can’t settle down and just date someone, I feel as if it’s time to go over the unwritten rules of “talking.”

Rule 1. Having feeling without feeling.

Keep Reading...Show less
The Stages of Having FOMO in College
iamthatgirl.com

Are you one of those people that gets super upset when you miss out on anything? Well, you may have FOMO, or fear of missing out. In college it’s not hard to experience FOMO every once in a while. You just love doing everything and anything, so hen you have to miss out on something it's the worst possible thing in your mind. Whether you’re sick, have to work, or have so much work to do you could cry – FOMO will hit you hard in college.

Keep Reading...Show less
Vivien Leigh
Revelist

I've lived a whole 21 years with an RBF (Resting Bitch Face), so naturally, I go through most of these struggles on a daily basis.

And before you ask, yes I'm fine. No, I'm not mad. This is just my face, so take it or leave it! To those of you who have been #blessed with an RBF, you'll probably relate to these more than you'd like to:

Keep Reading...Show less
Entertainment

Iconic Duos: Timeless Legends

From Luke and Leia to Beyonce's twins...

774778
Luke and Leia from Star Wars, a iconic duo
Lucasfilm

“Name a more iconic duo... I'll wait." OK, well, if you insist. In no particular order, here's a list of 100 iconic duos that seem to be timeless.

SEE MORE: This Is The ICONIC Disney Sidekick You Are To Your BFF, According To Your Zodiac Sign

Keep Reading...Show less
Relationships

A Candid Letter to My Best Friends Ex

Because this is the real form of torture you deserve.

1360
middle finger
Photo by engin akyurt on Unsplash

What's up Asshat,

I've composed a list of things that I wish upon you, and they're harsh and cruel. These things are things that I wouldn't wish upon my worst of enemies, not even that Starbuck's barista who always screws up my order, not even him. You fall into a whole other category of hate. You surpass Starbucks barista. Congratulations, I'm actually a pretty nice person, making you worthy of every single bit of torture I wish upon you. What are these things I wish upon you you might ask?

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments