While it can be difficult to convert naysayers into theater fanatics, it certainly isn't impossible. Here are a few ways to respond to those who don't know what they are missing.
1. "There are so many more genres beyond classic show tunes."
Some shows like The Book of Mormon are known for their popularity among those who wouldn't call themselves theatergoers.
5. "Did you listen to Hamilton?"
It's worth a shot. Whether you like Hamilton or not, you have to admit that it attracted a new crowd to the theater community.
6. "But even *insert name of famous actor/actress* was in a show!"
This is getting a bit desperate, but it might work.
7. "Let's go see a musical together."
If you really want to convince a friend of yours, there's no better way to do so than by taking them to a show. Pick out one that you think they would truly enjoy. Chances are high that by the time intermission comes around, you'll have a new theater fanatic by your side.