I'll be honest: I have been shopping Aerie for about 6 years now. I probably buy new underwear three times a year! Aerie is a sub brand of American Eagle, that sells lingerie, swimsuits, and other clothing. They are particularly famous because the company now only shows models that have not been photoshopped. There are many reasons to love Aerie.
1. No Photoshopping.
Aerie prides itself on not editing any photos taken of their models, and studies show that because of this, the sales boomed. I think this is the BEST thing any company has ever done.
2. They don't use any ridiculous marketing
The company began using the hashtag #aerieREAL in order to promote body positivity. By doing this, they allowed women to show off who they really are, and that no matter what they look like, they are beautiful. If you want to look more on their website, you can click here.
3. The clothes are actually marketed toward women
Aerie intentionally uses feminine patterns, and bright colors to "attract" young women. There won't be women with HUGE push up bras in their ads. Simply, they use "sweet, sporty, inexpensive bras, underwear, bikinis and pajamas [for] teen girls."
4. The product is hella comfortable
I have spent so much money at Aerie, on all types of products. I think that the best products they have are the bralettes. They are so soft and comfy and perfect under a loose t-shirt. They also look cute with a shirt that may be a bit too big, and would show the bra underneath.
5. They provide bra fittings to young women
Simply ask one of the employees to help, and you will get a personal fitting of any bra you'd like.
6. Perfect atmosphere for young women
Even in my 20s, I still feel welcome in the store. There is no dark lighting, and weird ads. The store doesn't smell like a truck carrying too many contrasting scents spilled. It's a bright friendly store, and it's a perfect place to shop.
7. All types of women are represented in their ads
FINALLY there are women featured in the ads that aren't 5'10" and a size two. Actually, the company just featured their first size 14 model as the face of the campaign. They also feature women with stretch marks, freckles, dark spots, and (FINALLY FINALLY) women of color.
8. 7 for $27 underwear
Honestly though this is the best deal in the world because you can mix and match any types of underwear you want. I have never been so happy to be able to pick exactly which pattern goes into my drawers.
9. Extended bra sizes
Aerie now features DD and DDD bra sizes!
10. The swimwear is ultra cute and fit for everyone
Aerie always makes sure the tops are put in, to.
11. They support organizations like National Eating Disorder Awareness.
This is the best because as a national company, they are allowing women to speak out about he issues that they are facing. These women are talking about issues that are typically thought of as "taboo" and not talked about.





























