The Ultimate Guide To Being A Social Media Director

The Ultimate Guide To Being A Social Media Director

Step by step instructions to being a part of a thriving Odyssey community.
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The Social Media Director is responsible for working towards developing keen and astute packaging of pieces on a weekly basis - is a contributing editor so on the weekend they can see all pieces and work toward the packaging. Specifically, it is the job of the Social Media Director to work on producing high-quality cover images, headers, sub headers, and intro paragraphs. Also in charge of helping to disseminate team’s content across different social media channels.

Monday

Rally the community behind content shared to Odyssey's owned social pages.

Objective: Commenting, liking, and sharing from Odyssey's Facebook page[s] increases a piece of content's traffic. A Content Strategist or EIC will notify the Social Media Director when a piece of their community's content will be scheduled to appear on Odyssey's owned social pages.



Tuesday

Share new content

Objective: Get new content trending that has been posted during the current posting cycle. Encourage Creators to share their own content, but don’t hesitate to help them with smart sharing.

Resources: The Social Sharing Toolbox




Remind everyone about the Wednesday at 5 p.m. submission deadline

Objective: More Creators that submit content means there is more content for you to work with on social media. More Creators are more likely to submit their content if other exec members, aside from the EIC, remind them about the deadline. It creates peer-to-peer accountability.

Wednesday

Reach Out in GroupMe/FB group

Objective: Get everyone to share their articles in the group message or Facebook group. The first step in social sharing is always to share with your team members. This is also a good opportunity for Creators to get feedback on where else they should share their content, especially if they are stuck.

Resource: Odyssey's Library Of Digital Media Resources





Encourage smart sharing

Thursday

Check in with EIC

Objective: Get in touch with your EIC and strategize for the week. This is a great time to start planning a team meeting or discuss your individual responsibilities. It also is for you as SMD to understand social media and be able to verbalize those things to your EIC.

Friday

Reshare Old Content

Objective: Highlight some relevant, evergreen content that has potential to take off again. Find specific FB groups to reshare or get the Creators to reshare their content again.

Resources:



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To The Girl Who Had A Plan

A letter to the girl whose life is not going according to her plan.
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“I am the master of my fate: I am the captain of my soul.” - William Ernest Henley

Since we were little girls we have been asked, “What do you want to be when you grow up?” We responded with astronauts, teachers, presidents, nurses, etc. Then we start growing up, and our plans change.

In middle school, our plans were molded based on our friends and whatever was cool at the time. Eventually, we went to high school and this question became serious, along with some others: “What are your plans for college?” “What are you going to major in?” “When do you think you’ll get married?” “Are you going to stay friends with your friends?” We are bombarded with these questions we are supposed to have answers to, so we start making plans.

Plans, like going to college with our best friends and getting a degree we’ve been dreaming about. Plans, to get married as soon as we can. We make plans for how to lose weight and get healthy. We make plans for our weddings and children.

SEE ALSO: 19 Pieces Of Advice From A Soon-To-Be 20-Year-Old

We fill our Pinterest boards with these dreams and hopes that we have, which are really great things to do, but what happens when you don’t get into that college? What happens when your best friend chooses to go somewhere else? Or, what if you don’t get the scholarship you need or the awards you thought you deserved. Maybe, the guy you thought you would marry breaks your heart. You might gain a few pounds instead of losing them. Your parents get divorced. Someone you love gets cancer. You don’t get the grades you need. You don’t make that collegiate sports team. The sorority you’re a legacy to, drops you. You didn’t get the job or internship you applied for. What happens to you when this plan doesn’t go your way?

I’ve been there.

The answer for that is “I have this hope that is an anchor for my soul.” Soon we all realize we are not the captain of our fate. We don’t have everything under control nor will we ever have control of every situation in our lives. But, there is someone who is working all things together for the good of those who love him, who has a plan and a purpose for the lives of his children. His name is Jesus. When life takes a turn you aren’t expecting, those are the times you have to cling to Him the tightest, trusting that His plan is what is best. That is easier said than done, but keep pursuing Him. I have found in my life that His plans were always better than mine, and slowly He’s revealing that to me.

The end of your plan isn’t the end of your life. There is more out there. You may not be the captain of your fate, but you can be the master of your soul. You can choose to be happy despite your circumstances. You can change directions at any point and go a different way. You can take the bad and make something beautiful out of it, if you allow God to work in your heart.

SEE ALSO: To The Girl Patiently Waiting With An Impatient Heart

So, make the best of that school you did get in to. Own it. Make new friends- you may find they are better than the old ones. Apply for more scholarships, or get a job. Move on from the guy that broke your heart; he does not deserve you. God has a guy lined up for you who will love you completely. Spend all the time you can with the loved one with cancer. Pray, pray hard for healing. Study more. Apply for more jobs, or try to spend your summer serving others instead. Join a different club or get involved in other organizations on campus. Find your delight first in God and then pursue other activities that make you happy; He will give you the desires of your heart.

My friend, it is going to be OK.

Cover Image Credit: Megan Beavers Photography

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20 Ways To Destress This Semester

Do not let the stress get you down.

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Feeling the stress of the school year already? Here are a few ways you can destress.

1. Breathe

2. Chew gum

3. Clean

4. Craft

5. Dance

6. Doodle

7. Exercise

8. Hug a tree

9. Listen to music

10. Nap

11. Netflix

12. Pets

13. Read

14. Say no

15. Smile

16. Socialize

17. Spend time outside

18. Stretch

19. Treat yourself

20. Write

Whatever you can do to momentarily take your mind off of everything else.

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