If you’re like me, you might find yourself frequenting YouTube in search of the best makeup and skincare products for your skin type, while also staying in check with the latest beauty trends. Or, if you’re not like me, and you know very little about makeup, you might find yourself here as well. Nonetheless, most females are interested in learning about makeup (how to apply it and what some of the best products out there are) no matter what age. YouTube is one of the best places to go to for beauty and makeup tips and tutorials, and you will find an endless amount of makeup tutorials for every skin type, skin color, special event and price budget—since staying cute and saving money is one of my biggest concerns in life. After watching hundreds of videos on YouTube from dozens of different channels, I have devised a list of my favorite top four YouTube channel beauty vloggers (who have under 500,000 subscribers) based on their content, personality, video quality and versatility between high-end makeup products and drug store products.
1. Mariah Leonard
The reason why I love Mariah’s channel so much is because she gives her good and honest opinion about both high-end and drug store products, while emphasizing what products are worth the price and what other products you can find similar dupes for. Not only is her content awesome (I really think that she is an underrated beauty channel on YouTube—quite the hidden gem) but she’s so cute, and makes her videos fun and easy to follow.
Recommended videos:
2. Symphani Soto
Not only is she gorgeous, but she gives her gives helpful tips to her viewers on great products to use on acne, acne scarring and dry skin. Symphani has created makeup looks that can be worn every day, and makeup looks that are totally glammed out! Not only that, but she has a plethora of videos that use makeup brands you can find at drug stores for extremely affordable prices. Definitely check out Symphani’s channel for cute new looks using affordable brands.
Recommended videos:
3. ThatGirlShaeXO
Check out Shae’s YouTube channel for everything that is skin care and makeup and fun. She is so quirky and cool I can’t help but watch her videos for hours and actually laugh out loud at some of her bloopers and hysterical comments. The products she uses in her tutorials linger more on the higher-end scale, however she gives her honest opinion on everything she uses—good or bad. Anything you might want to learn about or see done in cosmetics, chances are that Shae already has a video for it! Shae is constantly responding to her viewer’s comments, and is always open to feedback, suggestions and requests!
Recommended videos:
4. Bella Fiori
This cute little Aussie has a charming personality and accent that makes her videos so fun and a delight to watch! She is so easy-going and loves to interact with her subscribers. Bella only uses cruelty-free makeup products, provides really great content in her videos. Her tutorials are great for all ages, and are extremely versatile in regards to a smoky-eye or no-makeup makeup looks. Definitely check out Bella’s channel for a refreshing take on everything makeup.
Recommended videos:
Honestly, each of these channels are unique and are in no way better than one another. These just happen to be my top four favorites that I like to watch a lot, and I always look forward to new videos from each. I think that all of these channels are highly underrated vlogs, and deserve a lot more attention than they're getting! If you're someone who is interested in makeup and skin care you should definitely check out these channels for new makeup ideas and suggestions for great products from both drugs stores and high-end brands.