"The Red Cups are now an anti-Christmas symbol, with Starbucks declaring their formerly Christmassy cups to be 'holiday beverages' and shedding any sign of Christmas from them," Breitbart's Raheem Kassam wrote in his provocatively titled column.
So where do I start with this? From the perspective of a nineteen-year-old Jewish girl, who tends to love the Christmas season, I can start from a lot of places. To begin, I think the whole debate is stupid. Just because Starbucks made their cups red, does not mean that they don't support Christmas. Did you ever think that maybe they're trying to be a little more sensitive that not everyone in the entire world celebrates Christmas?
I don't think Starbucks had to take the whole design off the cup; they could've kept a snowman or two and I don't think people would have minded. What I find most interesting is the arguments about the coffee cups. According to Kassam, Starbucks has taken away any sign of Christmas from them. However, the groups that are taking this to heart the most are conservative Christians. I would think that they would prefer the actual meaning of Christmas to be on the cup, not the commercialized version. I bet you that people would go nuts if Starbucks plastered a menorah on their coffee holiday cups.
If anything, this was a smart move made by Starbucks. Businesses know that, by declaring a religion, they might lose a certain number of customers. Take Forever 21, for example: I used to shop there all the time in middle school, and then one day I realized that it said "John 3:16" on the bottom of the bag. I didn't stop shopping there, but it definitely changed my perspective on the store.
Starbucks is being respectful to other cultures and the different holidays they may celebrate. One point I would like to make is that it wasn't a conservative Jewish group that made the complaint. Jews have been mostly left out of the holiday season since the beginning of time. While it's true that most places do say "Happy Holidays," the only other option to that is "Merry Christmas". I've never heard a salesperson say "Happy Hanukkah" to me.
This reminds me of a story where I wasn't listening to my dad in a department store and one of the workers said to me "Hey if you don't listen to your dad, you aren't going to get anything for Christmas." With a smirk on his face, my dad cooly replied, "She wasn't going to get anything either way; we're Jewish". The guy apologized repeatedly for his assumption, and neither myself or my dad was offended from his comment, but it's just one example of an assumption that everyone celebrates Christmas.
In the end, Jews have constantly been forgotten about during the holiday season, but you rarely see us complaining about it (from what I've heard/seen at least). This was a good business tactic made by a widely-known company, so instead of shaming their decision for just coloring the cup red, maybe everyone could learn from it. During the holidays, it's especially important to understand that not everyone celebrates Christmas and other religions do exist.























