Nike recently released a plus sized workout clothing line, equipped with beautiful plus size mannequins to advertise their brand. Instead of many in the fitness community rejoicing in this milestone, Nike is facing criticism because people believe that Nike is portraying unhealthy weight standards to their customers.
These individuals believe that the size that is portrayed by Nike's mannequins is obese, and as a result, is telling others that being a size like that is okay. Yet, the mannequins that are usually portrayed in Nike's stores, rarely represent body types of real people.
As I read these comments, I thought to myself – are these people crazy? Think about the men and women who have spent months, maybe even years, trying to lose enough weight just to fit into Nike's plus sized brand! As well, bigger women deserve clothes to work out in. It should not matter if they are "obese" they are working towards a healthier lifestyle.
The backlash being faced by Nike is the mentality that prevents many from even joining a gym. I can completely understand the fear an individual experiences when entering the gym, surrounded by people who look like fitness gods, and you feel like everybody is judging you. As if you do not belong in a gym.
I will never understand how creating more barriers for individuals will motivate others to exercise. In my own opinion, attractive workout clothes are more than enough to motivate me to get to the gym!
Do not let the mentality of fat-shaming, and others fear of a little jiggle prevent you from flaunting Nike's new style, and creating a healthier lifestyle for you