Should Popularity And Trending Topics Control Art? | The Odyssey Online
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Should Popularity And Trending Topics Control Art?

Considering movies in the modern era.

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Should Popularity And Trending Topics Control Art?
David Ayer // DC Entertainment // Warner Bros. Pictures

Recently, a trending internet topic was that the new "Harry Potter" film, "Fantastic Beasts and Where to Find Them," was going to have its release date pushed back for at least a year. Fans were in an uproar, at least until they realized it was April 1st, and this topic was but a mere prank.

However, while this one Warner Brothers film is still on track, others on their few-year track, particularly their DC Comics films, are not. Sources have revealed -- post April Fools' Day -- that the long awaited "Wonder Woman" film will be delayed, along with two untitled films in the the newly budding DC Movie Universe. Other films, unrelated to their DC line-up, too, have been pushed back, including "Jungle Book: Origins," and others are now in reshoot mode.

Amongst the Warner Bros. reshoot schedule is the fan-favorite prospect of "Suicide Squad," a villain-meets-antihero story that will bring viewers deeper into the world introduced in "Man of Steel" and "Batman v Superman: Dawn of Justice." Despite its hilariously morbid trailer, the film had previously been described as “so dark,” director David Ayer had to hire an on-set therapist. But now, as Angie Han of Slash Film reveals, it seems that:

“Warner Bros. is still worried Suicide Squad isn’t quite fun enough, and so it’s going out of its way to make sure it is. The supervillain team-up is now undergoing some significant reshoots meant to bring more humor and levity into the film.”

So Warner Bros. is revamping "Suicide Squad" into a more light-hearted world despite the film being about super-villain sized convicts who've murdered relentlessly, and will continue to do so. It's very, very a la "Deadpool" and "Guardians of the Galaxy."

Is this smart? Perhaps in some ways it is. "Batman v Superman" underperformed in the box office and in critic circles, and Warner Bros. is trying to make a film universe comparable to and able to withstand the power of Disney's Marvel Cinematic Universe. Seeing the success of "Deadpool" especially shows the potential for the dark, raunchy antihero/superhero film, a market that can overtake gore-humor as a more tongue-in-cheek genre. However, will "Suicide Squad" remain "Suicide Squad" by its end?

It seems, as Warner Bros. shops their content around to test audiences, they have the success of Marvel in mind. "Deadpool" very much slayed the box office, and this is just one of 14 films that have/will be coming out under the Marvel brand in the next four years. Warner Bros. is seeking to create a legacy, and with the relative unpopularity with their "Superman" run in comparison to the growing Avenger's universe, they are in need of a springboard that can launch them towards a hopeful future for the planned Justice League film.

While there's potential for this to very much work for the vast majority of viewers, this brings up the question: how much should success determine art? Are we making art for the art, or art for the money? Is this a movie, or a film? Of course, there's a lot at stake when a film bombs: producers aren't paid, jobs are lost, companies lose money, and others go under. The facts are that films are vastly controlled by money, and thusly, success does indeed help dictate the direction of these types of blockbuster-hopefuls.

Mainstream filmmakers desire to make audiences happy, and so it seems that power of the future of movies is in the hands of the Twitter generation. We aren't auteurs, at least not as a collective, but are we not when our money spent, trending topics made, and overall reception help skyrocket these films on an ongoing fuel of sequels, prequels, spinoffs, and merchandising for days?

At this point, here lays the question: what is art? And, more specifically, can film be a collective art - here between creators and the audience? How much do we really control, and how does this determine a films' success, and, more importantly, its quality? All I can hope for is a film that is both entertaining and successful whilst not giving up its true-to-comic tone. Though, as it seems, that is in the hands of the mainstream audience -- and who knows what that will mean for the future of movies.

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This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
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