What's Your Why

What's Your Why

A company that gives back
9
views

How many pieces of jewelry do you own? How many of those pieces can you say give back to your favorite charities, locally or internationally? If you are like me and have loads of jewelry and love to give back then I have the perfect company for you! What's Your Why Designs was founded by Jackie Stevens, 22 and a UNC-Wilmington graduate with the help of mentor, Jenny Burnett.

Stevens was working as an intern for Burnett, who runs her own customizable jewelry company, when she decided she wanted to do something more. She played around with the idea of a company that would give back to charity with each purchase. With Burnett's guidance and mentoring a year later Stevens is now running the company and was able to actualize her dream of giving back.

"We could be selling shoelaces, but it's not about that," said Stevens. "It is about selling something we can be proud of."

The company focuses on giving back to four companies in a one year time span. The customer chooses which company they want to donate to at check out.

The 2016 companies are: Appalachia Service Project that is Christian based and dedicated to home repair in the central Appalachia area. Cure S.M.A which stands for Spinal Muscular Atrophy (SMA), Operation Underground Railroad (O.U.R) which helps fight in the extraction of child slavery, and then Nourish N.C (which Stevens herself volunteers at) that helps in fighting child hunger in North Carolina.

These charities are mostly for women and children because in the company Stevens was first apart of there were four woman that inspired her to give back.

"[What's your Why] was taking these women's sources of motivation and chose the charities that helped support them," said Stevens.

Once you have donated you can write in your "Why" and any suggestions for the next year charities.

"Your "why" is something every woman has," said Stevens. "it is the source of [your] motivation. The woman has a responsibility of holding the family together and we wanted to provide inspiration and value in their 'why.'"

With each design Stevens makes sure to add a "Y" so the customer can always remember what their personal why is.

Go check out the website here and start your Christmas shopping early. Invest in a company that will invest in you. And do not forget to join in on the conversation and add in what your "Why" is.

Cover Image Credit: Jacqualine Stevens

Popular Right Now

29 Stores That Will Just Give You Free Stuff On Your Birthday

All I want for my birthday is a bunch of free stuff!
5828
views

October holds the record for having the fourth highest amount of birthdays! With so many people having October birthdays, like myself, I wanted to share with everyone 29 stores that will give you free stuff for your birthday! If you weren't born in October, don't worry, you'll still be able to get free stuff when your birthday rolls around!

1. Starbucks

Who doesn't love a good Starbucks drink? Sign up for Starbucks Rewards, and you can get a free drink on your birthday!

2. Ulta

Free beauty products? Yes, please! Get a free birthday gift and double points on purchases made during your birthday month by signing up for Ulta's Ultamate Rewards program!

3. Sephora

Want even more free make-up? Sign up for their Beauty Insider rewards program to get a free which you can redeem any time during your birthday month!

4. Baskin Robbins


You can get a free scoop of ice cream on your birthday when you join their Birthday Club!

5. Old Navy

Old Navy will give you a free birthday surprise just for signing up for their email newsletter!

6. Buffalo Wild Wings

Who wouldn't want some free B-Dubs? By joining the Buffalo Circle club, you can receive a free order of snack size wings on your birthday!

7. Benefit Cosmetics

Get a free brow arch when you visit a Benefit Browbar beauty lounge during the week of your birthday! You don't even need to be a member!

8. Chick-fil-a

Sign up for email insiders for a free birthday surprise!

9. World Market

You can get a free birthday surprise when you sign up for the World Market Explorers Rewards program!

10. Bare Minerals

Whaaaaat! More free make-up? Sign up for Friends and Benefits, or FAB, to get a free birthday gift!

11. Krispy Kreme

Join their E-Club to receive a free donut on your birthday!

12. Sonic

Receive a special birthday treat when you sign up for a My Sonic account!

13. Olive Garden

Sign up for their eClub and receive a free appetizer or dessert on your birthday!

14. Great American Cookies

Get a free birthday surprise when you join the Cookie Club!

15. Dippin' Dots

By signing up for the Dot Crazy! rewards program, you can receive a free cup on your birthday!

16. Panera

When you join MyPanera, you can receive a free birthday pastry!

17. Red Robin

Yuuuuum! Get a free birthday burger when you register for Red Robin Royalty program!

18. Waffle House

Members of the Waffle House Regulars club can get a free waffle on their birthday!

19. Texas Roadhouse

Get a birthday gift by signing up for their email club!

20. IHOP

By signing up for Pancake Revolution, you can receive a free meal on your birthday! That's right, an entire meal!

21. Cracker Barrel

Go to Cracker Barrel on your birthday and get a free dessert!

22. Ruby Tuesday

Get a free birthday burger by joining their email club!

23. Wingstop

Members of The Club can get a free order of seasoned fries on their birthday!

24. Denny's

Go to Denny's, show them you ID, and receive a free Grand Slam on your birthday!

25. Cinnabon

Get a special birthday gift by registering for Club Cinnabon!

26. Longhorn Steakhouse

Create a My Longhorn account to receive a free treat on your birthday!

27. Zaxby's

Sign up for Zax Mail and receive a free Nibbler on your birthday!

28. Hooters

By joining the Hooters E-Club, you can get a free birthday gift!

29. TGI Fridays

Members of Friday's Rewards Loyalty Program get a free dessert on their birthday!

Cover Image Credit: https://www.flickr.com/photos/39908901@N06/8606910883

Related Content

Connect with a generation
of new voices.

We are students, thinkers, influencers, and communities sharing our ideas with the world. Join our platform to create and discover content that actually matters to you.

Learn more Start Creating

From The Recovering Shopaholic Tired Of Consumerism

I think I maybe have what, like eight dollars left in my account.

191
views

Let's face it, friends: my bank account has taken a beating. Hard. Real hard. Being a sorority girl has completely drained my debit card, from swaps to date parties to feeling pressured to never wear the same outfit twice on my Instagram. I think I maybe have what, like $8 left in my account.

Last week it was makeup. This week it's athleisure skirts, because God knows I'm not gonna hit the gym with this bronze-y glow I bought in a bottle. I spent all summer working my first job that didn't pay me under the table only to spend my entire paycheck at the same place. The whole concept of "treat yo self" isn't lost on me. I have a slight problem, and it's only made worse by the fact that all my favorite stores have apps that are conveniently downloaded onto my phone, so then everything I could ever want is just one click away.

Giphy

As someone whose favorite holiday is Black Friday, you may be wondering why I am so tired of consumerism, besides my obvious bankruptcy situation. The fact of the matter is, I'm tired of constantly being berated by advertisements telling me I need all these new products. It seems like more than ever before, social media is becoming more and more just a string of advertisements, one after another. It's not just brands advertising anymore; it's influencers and friends and even those weird stranger girls that DM you on Instagram saying, "Hey gorgeous! You look poor and desperate! Would you like to make a small amount of money each month selling so-called "miracle" products you have to pay to even try out?"

And God, these products aren't even GOOD. Brands are so uncreative these days, they're not just copying each other (hello, Anastasia Beverly Hills and Maybelline); they're copying THEMSELVES. Tarte Cosmetics is literally releasing a holiday palette that is a copy of a palette they had in the summer. Too Faced Cosmetics thinks they can slap a happy face on a piece of fruit and all of a sudden it's "creative packaging."

I'm sorry, but the Annoying Orange already thought of that, what, like ten years ago? Don't even get me started on the unicorns and mermaids trend. As someone who is basically still a toddler, I absolutely love a good unicorn product. I have a unicorn lamp in my room. But I'm so tired of brands taking trends and running with them so much and for so long that the novelty wears off. Like if one brand does mermaids, maybe someone else should do fairies? Or trolls or gnomes or hobbits or something (I mean, who doesn't want to look like they guard a bridge?) People NEED to do their OWN thing. We love an original sister.

And then we have these influencers shoving these boring products down our throats like they're the next best thing since sliced bread. Like can they make it any more obvious that they have zero taste when they're trying to sell us ANOTHER red-toned eyeshadow palette? Been there, done that. Stop acting like it's new and cool because it's neither. It just makes it look like you're desperate for money. It may be your job, but you don't have to act like Schmeagle or whoever that character is from Lord of the Rings who freaks every time he finds money.

All in all, people need to stop pandering goods to us until they can actually think of a good reason why I should add another eyeshadow palette to my collection of forty. All my makeup is going to expire before I even have time to open half of these palettes, so I think it's time we all stop.

Related Content

Facebook Comments