It's important to keep in mind that your go-to beer is not necessarily your favorite one. It's just the brand you are most likely to reach for on your weekly/nightly trip to the grocery store or local gas station.

Natural Light:

The one common denominator of frequent Natty Light drinkers is money; they don't have a lot of it. Your typical Natty drinker is a college student still trying to make it by on mom and dad's monthly deposit in their checking account. It can be anyone from your typical fraternity guy or those less unfortunate still living the dorm life. 

Bud Light/Miller Lite: 

You're either a Bud Light or a Miller guy. You cannot go back and forth. They more than likely are employed, and they genuinely enjoy coming home to throw a few back. They're not complicated but aren't slumming it like the Natty drinkers. The women that drink these beers probably drink too much of it. 

Michelob Ultra:

If this is your go-to, you're probably a woman or have a terrible weight problem. If you are a perfectly healthy man, there is no excuse for drinking this. 

Coors Light:

This is your typical just-got-off-my-horse-and-into-my-Ford-F150 beer. The guy who regularly buys Coors Light probably has a tattoo or three, definitely drives a truck, and wears boots and jeans no matter how hot it is outside. 

PBR:

Either a hipster or a trailer dweller. There is no in-between.