It's funny how the Thanksgiving season is immediately followed by the massive amount of consumerism that are Black Friday and Cyber Monday. After giving your thanks, showing your favorite charities some love and enjoying some football, it's time to hunt for the best deals. And there is also the ever-important question of when to actually shop for all your goodies. After all, we have been gifted with two days of discounts galore, and no two days are equal. Black Friday or Cyber Monday? Which one should you empty your wallet on?
Why Black Friday?
Black Friday definitely promotes a great amount of mixed feelings. Many people are turned away at the thought of having to beat crowds to the deals, and if you're not too imposing like myself during checkout, there's the fear of getting trampled at Target or Walmart.
Yet, according to PR Newswire, a report by RetailMeNot stated that nearly 55 percent of Americans intend to shop on Black Friday this year. Yes, the deals are still worth it, according to about half the people in this country. But maybe it's not just the discounts. One of the aspects of shopping on Black Friday is that it's traditionally an in-store experience. The main advantage to this is that you get to see the products in-person. You can try on clothes to make sure they fit, you know exactly what color that new phone case is going to be and you can talk to the faces of the staff when you have questions regarding products. Retailers realize consumers' hesitation to in-store shopping during this season and try to make the experience more pleasurable through features such as "buy online, pick up in store" and in-stock guarantees. And while Black Friday does include some online deals, according to Consumer Affairs, Walmart, Best Buy, Target and Kohl's offer their best deals in-store. So if you wait for Cyber Monday to make purchases from their websites, you will have already missed out on their best offers.
Why Cyber Monday?
Well, we are in a digital age. While Black Friday's advantages are in regards to the in-store experience, Cyber Monday is tempting because you can get access to great offers from home, which means you don't even have to get dressed. And, if you're familiar with that one LendingTree commercial, you understand that if you can do something in your underwear, then that is the best way to do it.
If your Thanksgiving Day is busy with travel and family gatherings, beating the crowds to the stores the next day may be more than just troublesome, so the greater amount of online offers on Cyber Monday will be more your thing. But beyond the speed and ease of buying your goods online, you will also be able to easily compare bargains between retailers. "Oh, would you look at that? I can get an X-box One bundle cheaper off of Amazon than Best Buy!" Flipping between tabs is much easier than jumping from store to store. However, most people return to work on Cyber Monday, and many bosses will not take kindly to their employees shopping on their computers during work hours. But if you're sneaky enough, you may want to consider hunting for some discounts on Monday rather than Friday.
The Final Verdict
If you prefer shopping in-stores, you'll find more deals on Black Friday, while Cyber Monday offers more online. Though, even if you do like in-store shopping more, you'll have to be okay with battling the hordes of other discount shoppers looking to grab some loot. You'll also have to consider what it is you want to buy. Usually there are better deals for certain goods on different days. For example, more prime clothing discounts tend to be on Cyber Monday as opposed to Black Friday. Depending on what it is you want, it may even be better to shop on Thanksgiving Day as opposed to either Black Friday or Cyber Monday.