Modanisa Setting a Wave of Hijab Fashion Globally

Modanisa Setting a Wave of Hijab Fashion Globally

"Our focus is to make women feel much Better": Spread of Islamic Fashion
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Istanbul is making its way towards growing as a hub of fashion for the Muslims, a vision that reflects the amount to which the culture of Turkey is undergoing a change of paradigm under the rule of Erdogan which is thought to be influenced by the Islamic ideology.


Previously, under Turkey's hard-line secular system that was under the influence of the British, the abaya or hijab, was viewed as a sign of backwardness and illegal in government schools and offices.


But under the Islamist rule now, wearing an abaya is no longer seen as being backward and the Muslim women wearing the hijab are not seen as being oppressed by the Muslim men. In fact, wearing hijab and abaya is seen as a statement of freedom by the Muslim women. In such a scenario, we saw the rise of Modanisa that is providing a service where Muslim women across the globe can buy an abaya online within the comforts of their home just using the internet.

"Everyone was like, 'Muslim business? "' Said Kerim Ture, a former technician business executive that presently runs the Muslim fashion home Modanisa. Situated in Istanbul, Modanisa has become the symbol of hijab fashion for Muslims globally.

"Our focus is to make women feel much better," he clarified. "To feel the glamour and the glow inside, even when they are covered."

Mr. Ture said he did not come from a particularly spiritual household, but he does support the vision and policies of Tayyib Erdogan. "My mother has always been covered," he explained. "But my sister's doesn't use an abaya. It is a Turkish family."

The elaborate affair held at the railway station was the town's first such occasion. Designers from throughout the Islamic world introduced their collections there. However, the vast majority of the versions in the show weren't Muslim.

A small set of conservative Muslims protested outside the venue. One of the protesters told the gathering that according to the Quranic injunctions the Muslim women should be veiled, and he supposes that hukm (commandment) of Allah has become "a tool for immorality in the name of fashion and style."

Apparently, the reason for contention was that a few of the clothing exhibited appeared to push conventional borders: somewhat form-fitting shirts, a little skin here, a plunging neckline there. And this is not what Muslims consider an appropriate way of covering according to the commandments of Islam.

As the market for couture Islamic clothes has grown in recent times, mainstream designers are also jumping in to become a part of the trend. To sum it up, it appears that the hijab fashion trend is picking up beginning to challenge the mainstream ideals of liberty and more and more women are feeling comfortable in not revealing their skin to the general public.

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5 Instagrammable Lip Products For Under $8

Show off your new look for less!
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Ever heard the saying “champagne taste on a wine cooler budget”? That pretty much explains my complicated relationship with makeup. I don’t wear makeup that often, so I think it’s financially irresponsible to spend a ton of money on it. A staple in my makeup routine is a good lip. High school and the beginning of college was all about a nice gloss finish, but that has changed. Regardless of the occasion I can be found with a nice matte lip, either nude or bold. There really isn’t a middle ground when it comes to my lips.

I always get compliments on my lip colors and love the responses I get when I tell people it’s a drugstore brand. I’ve tried several brands, but only a few have made the cut for repurchasing.

Choosing the perfect matte lip is a science. There are specific qualities that it must possess to become one of my favorites. Some of the deciding factors include:

Applicator: What is provided for application?

Application and Consistency: How many coats are required for full coverage?

Dry Time: What is the dry time?

Chapped Effect: Does my lips feel like the sahara desert after application?

Longevity: How long does it last from the initial application time?

Food: What does it look like after a meal?

Here are some budget-friendly matte lip options.


NYX Soft Matte Lip Cream $6.49

Applicator: Doe Foot (the same applicator you get with a lip gloss).

Application and Consistency: It’s creamy and takes 1-2 coats for desired results

Dry Time: Less than a minute, since it’s a cream consistency.

Chapped Effect: For a matte product my lips feel smooth and moisturized.

Longevity: It typically last for about 5 hours before touch up are needed.

Food: This product works well with most food and drinks. However, after eating anything greasy like pizza or wings there is a drastic need to reapply.


Maybelline Color Sensational $5.49

Applicator: Lipstick

Application and Consistency: Super-creamy formula. I think it being super creamy requires more coats to get my perfect lip.

Dry Time: Downside of this product is that it doesn’t dry like tradition matte products.

Chapped Effect: I would compare this product to a lip gloss. That’s great because it doesn’t dry out my lips.

Longevity: This isn’t an all day lip product. I would suggest using this solely for social media. Don’t judge me, everyone has those days when they want to get cute for selfies or snapchat.

Food: Be prepared to reapply after eating.


NYX Velvet Matte Lipstick $6.99

Applicator: Lipstick

Application and Consistency: Dry yet creamy. The thickness of the product makes it a little difficult when applying, but if done right it only takes one coat.

Dry Time: Product doesn’t require a dry time, it’s matte from the first coat.

Chapped Effect: It’s a little creamy, but after a while I feel like I should apply chapstick.

Longevity: It can last for a couple of hours pending on how much you eat. I personally get about 4 hours before I need to completely reapply.

Food: After eating I can’t tell that I had on makeup in the first place, so bring the tube with you.

Let me go on record and say I am not a fan of liquid lipsticks. I am a creamy girl, but I have played around with two in the past.


ColourPop Ultra Matte Lip $6.50

Applicator: Doe Foot

Application and Consistency: Liquid, but manageable. I try to be as minimal as possible and with liquid lipstick I feel the need to overcompensate to see results. It takes maybe 3-4 coats to get it right.

Dry Time: I strongly dislike that it takes a couple of minutes for it to dry. Even when I only do 2 coat it takes forever and a day.

Chapped Effect: I love how the product looks, but hate how dry it feels. I felt like my lips were dehydrated.

Longevity: Despite how it feels, this is a full day lipstick. I easily got 8 hours or more use out of it. I typically touch up when we are getting close to the 8th hour.

Food: Pretty sure I can enter a pie eating contest and it would still be there when I am done.

NYX Professional Make Lip Lingerie $6.99

Applicator: It’s a flat applicator and I hate it so much. The only benefit of it is that you can perfectly outline your lips before fully applying.

Application and Consistency: It’s creamy and takes 1-2 coats for desired results.

Dry Time: It takes 1-2 minutes for it to dry. When I’m in a rush I stand in front of a fan, don’t judge my life choices.

Chapped Effect: After a couple of hours I feel the need to apply chapstick, but it isn’t as bad as ColourPop in my opinion.

Longevity: Pending on the number of coats applied this can be an all day lipstick. With a slight touch up after lunch.

Food: Similar to the NYX Matte Lip Cream, the greaser the food the more likely you will need to apply.

Why spend hundreds of dollars when you can achieve the same results for half the cost.





Cover Image Credit: Gumzito Leruo

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Are Your Beauty Products Lying To You?

Don't believe everything you read on the internet.
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With the overwhelming amount of propaganda flooding our social media, it can be difficult to not be hyperaware of every new "beauty" product surfacing.

Whether it's that eyelash growth serum that popped up on your Instagram Stories or that flawless tattoo cover-up makeup you fell in love with on Buzzfeed (you don't even have tattoos?), advertisements have a great way of getting consumers to buy almost anything.

And when Kylie Jenner is using it? Even more of a reason to throw your money mindlessly at companies without even considering the product for its actual use!

Fast-forward: Your product arrives in the mail. You honestly forgot ordering the product, but become excited when you remember how amazing it worked on the Hadid's.

To your disappointment, the product does nothing.

However, with your optimistic attitude (and denial of spending that much on shipping), you continue to use the product before realizing the sad reality: you fell into yet another internet scam.

Many businesses depend purely on this cycle to survive- relying on the simple art of product placement and influencer marketing to have just enough users make an order that will result in a profit.

There is nothing wrong with being attracted to a product advertised by an influencer, in fact, many influencers genuinely promote products they enjoy.

However, if you like a product, think before ordering it. Look at the comment section. Do some research. Do açai berries really lead to losing 10 pounds in one week? Or are you just ordering them because the model looks healthy?

Be a smart consumer.

Cover Image Credit: Photo by Charisse Kenion on Unsplash

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