I've been watching makeup tutorials for years now, and have kept up with some of the most talented creators, for example, Nikkie Tutorials, Jackie Aina, Desi Perkins. All of them are consistently posting a couple videos a week, promoting the latest items on the market.

What's new that I've just recently seen or have become aware of, is the plethora of accounts dedicated to "spilling tea" on these artists. The people who run these accounts are not affiliated at all with the artists, just take notes from afar. These videos are just what you'd expect- people doing voiceovers over videos and pictures of those being questioned.

The topics range from false information being spread by the artist or something wild illuminati connections. I've always been fascinated by conspiracy theory videos but I never thought I'd see something so crazy in a community as accepting as this one.