This is one of the most discussed points nowadays but it still worth talking about. Media platform was developing in every possible way for at least 8 last years. And it is scary how we stopped noticing it. When the TV and radio broadcast was invented in 20th century it was discussed over and over again, every detail about it, every small change. However now people are so used to it that even the invention of iPhone 7 doesn't really surprise them. People nowadays are expecting this rapid development and they don't question it.

For example, the most popular cover artists like Boyce Avenue or Sam Tsui, and any other cover artist you may know. If you go back to their first works in 2008 and look at the way their videos were shot. In 2008 you could see them just singing with a microphone with a black & white filter, while now they have better quality videos playing with lights and having contemporary dancers on the background.