LinkedIn, Facebook And Twitter: The Important Role of Social Media on Your Resume

LinkedIn, Facebook And Twitter: The Important Role of Social Media on Your Resume

Social Media profiles may be as important as our resumes

By now, everyone knows the importance of ensuring that their social media activity doesn’t become a career liability. What many don’t realize is the positive role social media can play on their resume and their job search as a whole.

First, let’s have a bit of a reality check. Employers don’t read your resume. They scan it. They look for key pieces of information along with relevant keywords to determine whether or not you are worth a second look. One of the items that they look for are links to your social media profiles.

That’s right! They may not verify whether or not you really worked at Arby’s in college, but they will check out your LinkedIn profile. Many will also take a look at your Facebook activity and Twitter feed as well. Because of that, the best career advice may be this; create a positive, professional social media presence now, and use it to your advantage when looking for a job.

Creating a Professional Presence on Social Media

Of course, you don’t want to link to your social media profiles unless they add something positive to your professional resume. It’s time to create a professional social media presence, unless you’ve done so already. Here are some tips for doing so:

Separate The Personal From The Professional

Even if there is absolutely nothing unseemly on your personal social media pages, it’s best not to use them for professional purposes. In fact, you might want to consider making those pages private so that only friends and family can access them. Doing so protects your privacy, and allows you to create professional profiles where you can focus solely on career related content and contacts.

Be Consistent

Lack of consistency can raise eyebrows, and not in a good way. For example, if you’ve labeled yourself as a social media manager on your resume, but your LinkedIn bio lists your current job title as social media assistant that can be a problem. At best it looks like your bio is out of date. At worst it looks like you’ve exaggerated your role.

Try to keep job titles, education and work history, even your name consistent across all of your profiles as well as your resume. It not only helps with credibility, it also ensures that you are easier to find by anyone who wants to connect with you professionally. One thing you may want to consider is using a resume writing service. Not only will your resume expert be able to create the resume or CV that you need, many also write professional profiles as well.

Show Your Expertise

Okay, you’ve created professional profiles. What do you do now? The key is to create content that highlights your professional expertise. Here are a few ways to accomplish this:

  • Link to your professional website or blog in your profile
  • Promote industry related blog posts that you have written
  • Share photos and videos of your work
  • Give industry related advice
  • Find and participate in relevant conversations
  • Don’t be afraid to brag - Post your rewards and accomplishments

Be Opinionated

Many people are afraid to make much noise on social media. They fear creating controversy. The only problem is that by being meek, they don’t get much attention. Remember that it’s possible to be opinionated and bold while remaining professional.

Think about the thought leaders in nearly any industry. They achieved their positions through their expertise, and their willingness to put themselves out their. Thought leaders make predictions. They frequently disagree with the status quo. They have strong opinions, and they aren’t afraid to share them.

Be Professional

Everything you post should be treated as if it is an email that is going to be distributed to every person in your niche. Professionalism is crucial. Before you hit post, check the following:

  • Have you thoroughly fact checked yourself?
  • Are your words clear and concise?
  • Is your post useful in some way?
  • Have you double checked spelling and grammar?
  • Should you add a picture?
  • Are their people you should tag?
  • Have you properly credited any sources you’ve used?
  • Are you being needlessly confrontational?

Remember that there truly is no editing or deleting on social media. Once it’s out there, you can be sure that at least a few people are going to see it before you reconsider.

Relationships Are Key

Hiring managers want to see what you have to say on social. They also really want to know who you’ve connected with, and how those relationships work. This is why connecting with others in your niche is so important. You want to reach out to coworkers, college instructors, colleagues, as well as industry influencers.

Of course, having someone on your friends list isn’t going to do much to impress anyone. You have to do the work required to actually build relationships. This includes:

  • Commenting on Relevant Posts
  • Helping Others Promote Their Posts And Accomplishments
  • Participating in Conversations
  • Joining Industry Related Groups And Conversations
  • Reaching Out Through Direct Messaging When Appropriate
  • Ask Bloggers in Your Industry to Collaborate With You

Remember that building relationships on social media is a daily effort, and that reciprocation is key. You have to help others boost their social media presence in order to boost yours.

Know Where to Include Your Social Media Handles

Most resume writing experts agree that your social media handles should be listed on your resume with your other contact information. Most choose to place it after the email address.This is one section of your resume that you can be sure gets attention from hiring managers.

One more consideration; you’d never use a cutesy or off color email address on your resume. Keep that in mind when you create your professional social media profiles. In fact, you can customize the URL of your profiles so that they are professional and reflect your identity.


Your social media presence can be a true asset in your job search. Take advantage of the opportunity.

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Breaking the Fear

The Fear Behind Exposing Sexual Assault.

The fall of my senior year I was sexually assaulted on the way home from hanging out with my friends. I won’t go into detail as to what happened because, frankly, the details don’t matter. What matters is that it happened and that this man will forever have a piece of me that I didn’t want him to have.

The days following my assault, I was too afraid to speak about it. To this day, I am still afraid to speak about it. So I remained silent. I have lived with this secret for years, trying my hardest to push it under the rug and live a life as normal as I possibly could.

I am older now and have managed to do pretty well considering. Recently though, I came face-to-face with my assaulter, and all of my hard work I spent over the years trying to build myself stronger went away. All of the feelings of anger, disgust, and fear came over me and I realized that someone can’t simply get over something like this. It’s traumatizing, and people are still not taking it seriously enough.

So here I am.

Sexual assault. It seems to be talked about a lot more as of late, and I want to believe it’s a good thing. I want to believe that bringing up the topic is starting conversations on how it’s perceived - and has been perceived - by society, as well as how we can move forward with making a cultural or societal change.

I don’t want this to be just another story you read about, and feel pity for for a split second, and then continue with your life. I want you to leave with a different perception.

I’m going to focus on the fear element that I felt. At the time, I was afraid that if I did have the courage to speak out, people wouldn’t believe me; I was afraid people would think I was just another person claiming the victim card. As radical as these fears may be, they are completely valid.

People post their stories or speak about their experiences and there’s tons of support following it. But for every person showing their support, there's always one or two people on the other side who are trying to play devil’s advocate.

“Well, what were you wearing?”

“You never said no.”

“You need to stop thinking about it - it happened so long ago, so why still dwell on it?”

“You’re being over dramatic.”

“That doesn’t even count as assault.”

I could go on.

Now take something that is already disturbing and traumatic for an individual, and add other people’s attacking comments to the scenario - comments that are completely insensitive, unnecessary, and uncalled for.

Speaking up on your own is challenging. When you finally get the nerve to share your voice, having people around you not see or understand your situation with the seriousness it deserves is discouraging.

Because it is hard - it’s hard, and it’s sad because people are being taught to question the victim before ever questioning the perpetrator, and that’s just not how it’s supposed to be.

So I leave you with the question - why is this the case? Not only that, but what can we do to create a ripple in the existing social construct to eventually cause an entire wave of change? What are you doing to not be part of the problem?

National Sexual Assault Hotline


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Look At This Duck

A story for those who toil for an audience of one.

A story: A young man toils in a thankless kitchen in the only diner in a small town. He smells of grease and his hands always exist in a simultaneous state of chapped and damp. Cigarettes are the only way to take a break and he milks each and every draw. 6 days a week. No prospects. No schooling. The money keeps the lights on at the family farmhouse that he unexpectedly inherited. He lives there, alone but for a stray mutt that has become his dog. He could scrape by, for a couple decades even, on the inheritance and the money from the sale of the fields, but there wouldn’t be enough for boozing on his days off.

So he works, day in, day out.

He works for an old cook that hates people so thoroughly, the young man is the closest thing to a friend that he has. They drink together. The old cook is always trying to teach the young man the ways of the world through the lens of food. The problem is the old cook hates life and all of its terrible schemes against his art. All of his lessons end up sounding something like this:

“What we do, is we arrange people’s next shit on a plate.”

The young man takes no inspiration away from this view. On the other hand, this philosophy and the affirmation of it seems to fuel the old cook’s fire. The old cook is not satisfied at the young man’s lack of enthusiasm for his nihilism. “Why are you here if you don’t care about food?” “Why should I keep you?”

This new form of derision wears on the young man, so much so that even the smoke breaks don’t shield him from the mental burden.

Finally, the young man unceremoniously quits.

The cook finds a string of replacements for the young man, but none have the lasting endurance he once relied upon. He eventually sells the diner and moves on. Most everyone in the small town forgets about young man. They forget who lives with the dog in the old farmhouse. The town grows and continues as towns will.

The young man secludes himself to the farmhouse and his old barn.

He works and he works. On what, nobody knows or cares. He goes through the bulk of life alone, unincorporated into the community around him. Until finally one day many years later, when he is gray and hunched, he makes his way back to the center of town. He walks calmly until finding his chosen place in the street, when he shouts at the top of his lungs:

"I’m finished!! It’s done!! It’s finally done!!!"

He continues this feral display until he has drawn a decently sized crowd, then he begins to lead them back to his barn. “Follow me and you will see!” Ignoring the looks and any stray questions, he walks as a man possessed by the madness of complete elation. He is almost there. It is almost done. He reaches the barn, having tread over the grave of the old mutt without so much as a glance. He waits until the trailing townspeople have massed. “Here it is” He slides open the large door.


Sure enough, in the light of a spring day within the barn of the former dishwasher and recent recluse, there is a giant wooden duck. Beautifully crafted, seemingly seamless. A massive mahogany mallard. No one who witnessed its unveiling could argue with its majesty. However, no one could determine its purpose either. Before the gasps were over and the obvious questions could be asked, the old man keeled over with a contently dead heart inside him.

My best friend and I make a habit of telling that story to one and other. It cheers us up whenever we feel weighed down by the inherent absurdity of life. Our advice for all those who will have it:

Find your own duck.

Cover Image Credit: Pexels

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