1. The food is delicious.
Despite what people say, Taco Bell is actually pretty good. It can be sweet, savory, and spicy, always at a good price. Their $1 menu makes dreams come true.
2. They have an app.
Ordering fast food just became so much easier. The app allows you to find nearby stores and send in your orders without having to deal with the hassle of standing in line or waiting in the drive-thru. It even saves your credit card information, so all your transactions are quick and simple. Just swing by after a couple of minutes and be on your way with a tasty meal.
3. Their social media presence is on point.
If you haven’t given Taco Bell a follow on Twitter or Instagram, you should. Their clever and artsy posts are a testament to their unique understanding of the Millennial generation. The posts are relatable and cool, giving them the respect they deserve. More recently, they joined Snapchat and often create funny stories to promote their latest products.
4. “FourthMeal” is a Godsend.
Taco Bell created the concept of “FourthMeal.” It’s the notion that everyone deserves delicious food to satisfy those midnight cravings – whatever the occasion may be. In a market where not too many fast food locations are open past 11 PM, most Taco Bell stores welcome customers as late as 4 AM. Because seriously, who doesn’t want nachos in the early hours of the morning?
5. Their collaboration with Doritos changed the game.
Taco Bell already had the reputation of being the major fast Mexican food chain in the U.S., but when the Doritos Locos tacos came out, their empire grew even more. Integrating chips into a taco shell has probably been one of the most successful and genius ideas that Taco Bell has ever had.
6. They offer the breakfast of champions.
Speaking of legendary creations, the waffle taco has been a beautiful addition to the fast food breakfast market. Their innovative creations, to mix typical breakfast ideas with original Taco Bell twists, have proven to be incredibly successful. Their ad campaigns against McDonalds have gone viral and convinced thousands of people that Taco Bell can satisfy every meal of every day.
7. Two Words: Baja Blast.
The unique drink, developed by Mountain Dew exclusively for Taco Bell, has grown to mass popularity during its tenure. Its electrifying pale green hue and sweet taste pairs perfectly with just about anything on Taco Bell's menu. For a short, limited period of time last year, Mountain Dew bottled Baja Blast and sold it in stores. Recently, they once again brought it back to stores nationwide, due to high demand.
8. Why Not?
Who doesn't love a good burrito? Seriously, Taco Bell is always there for you and offers affordable, delicious meals that can solve any hunger pangs or bad breakups. Haters gonna hate, but Taco Bae will prevail.
