As we go into the new year of 2019, are people going to make a new year resolution of spending less time on the internet or are we going to behave like always how we have been as a modern world society in 2018? The question is what is the longest you've been offline? According to Forbes, data analytics will not be slowing down in 2019, it will be advancing more but the issue is that the majority of data is not being used correctly because people aren't trained on the specific subject of data. We will need more people organized to prevent user data wrong. There are specific digital trends that will continue and expand in 2019 but mostly data analytics with artificial intelligence.

A contributor to Forbes says, "Data is key to companies being able to make good decisions about products, services, employees, strategy, and more. We won't see a slowdown anytime soon. As recent data has shown we have created 90% of the world's data in the past year, research is also showing that we are using 1% of the data effectively" (Newman). This is one of the biggest issues in digital transformation about how this world is not using data effectively and this can cause a false positive in many situations which is when you think something or a situation is accurate but it is actually not.

This can cause companies and businesses a lot more complexities and challenges that they have already. If we are relying on digital transformation and big data analytics/ data tracking, then we may have to check what we are doing wrong in order to move forward with this. This modern world society does not want any more false and inaccurate information.

Big data analytics examines large amounts of data to uncover hidden patterns, correlations, and other insights. I have learned that in today's world/ technology industry it is easier and possible to analyze your data and get answers from almost every social media platform and receiving the data quickly. It is good to be aware of what information you put on your social media platform accounts.

You must be wondering why is big data analytics so important? Big data analytics helps organizations and companies control their data and use it to identify new opportunities. Companies and businesses use data analytics in three ways which are cost reduction, faster better decision making, and new products and services. I think in today's world it is very important to know about big data analytics and how it works as well. It is really nice to know when you're applying for a job after college and people see you know information about it, they will be impressed in a positive way.

Three massive big data problems that everyone should know is data privacy, data security, and data discrimination. The three massive big data problems are very important because the information being collected in today's modern world society and the rapid change of technology makes solving these issues more challenging and difficult for everyone.