Meet CoverGirl's First Male Covergirl! | The Odyssey Online
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Meet CoverGirl's First Male Covergirl!

Meet 17 year old high school senior, James Charles, the newest face of CoverGirl!

Alyssa Nicole Salinas
Oct 17, 2016
Saint Edwards University
12
Meet CoverGirl's First Male Covergirl!
The Huffington Post

17 year old New York-based makeup artist, James Charles was signed as CoverGirl's first male CoverGirl this past Tuesday, October 11th. The news was announced via Katy Perry's Instagram page.

James will be featured in campaigns for a new mascara being launched by the brand called “So Lashy”. The mascara is said to work on different lash types, therefore James is the perfect person for the campaign.



James Charles can be recognized not only from his talent and skills, but also from his senior pictures that went viral as a result of him wanting them to be on point and poppin’.

In an interview with Cosmopolitan, James talked about how he got into makeup. Because creativity is his nature, he started styling hair, doing other people’s makeup, and practicing on himself as well! He also talked about how he doesn’t pay much mind to online hate anymore, especially because he has more pressing matters at hand.


James believes that one day, makeup will be completely genderless. With CoverGirl signing him as a brand ambassador, we are one step closer to that future.

James is the first male ambassador of CoverGirl since the company began in 1961.

Check out his Instagram page!

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