Many are turning to YouTube, becoming creators there instead of traditional media or as a stepping stone to traditional media. If you want to be the next big thing on YouTube who is fun to watch yet relatable and realistic, read the tips below!
1. Express an interest in something a lot of people like or at least understand.
That will build a bridge between you and your audience so they'll start watching your videos.
2. Try to be as authentic as possible!
For example, if you're "traumatized," make it something people would actually be traumatized by. Being offered a lead role if you do the dirty with a puppet while a director watches (any "Kimmy Schmidt" fans?) is traumatizing. Seeing knockoff handbags being sold on the streets of New York City is not traumatizing.
3. Be vulnerable.
Sharing a personal, embarrassing, or emotional moment will make your viewers connect to you more as a person because we've all experienced embarrassing moments or times in which we don't feel OK.
4. Be weird.
Making people laugh is never a bad thing, and it will make you seem more human and less untouchable.
5. Be unique.
You have to be remembered for something so, make sure it's memorable and distinctive to you.
6. Do not use scripted situations/people.
I'm serious, if I feel like I'm just watching my classmates do improv in a drama class after the teacher just gave them a situation and characters, that's not gonna make the audience feel connected to you. Unless of course, you are doing improv and let your viewers know that you're doing so. If you're going to include other people in your videos make sure they know how to act naturally so they don't make you look fake by extension. Similarly, if you're gonna hire people to pretend to be your friends/staff, don't make it so obvious that they're acting. If your companion is being too over the top obnoxious and making very obvious references to phrases that are linked to your personal brand, that's very transparent.
7. Turn a stereotype on its head.
People don't see that very often.
8. Let the viewers into your life.
If you're going to come up with a backstory make it a compelling backstory. If you come up with like an emotional backstory for it people will be more likely to sympathize with you even if it's a little weird.
9. Make sure the content you put out is interesting.
No one wants to feel like they're watching a more boring version of a reality show where you just make up imaginary conflicts that don't need to be conflicts.
10. Get someone who everyone likes on your side.
If you're known as unlikable, if people see that you're BFFs with a Lilly Singh type, they'll see that you're not that bad, and they'll start to warm up to you as well. Many people were wary of Miranda Sings until she did a collab with well-known sweetheart Zoella.