On Tuesday, October 11th, CoverGirl took the world by storm when the company announced their newest model. Not only was the announcement itself unexpected, the person revealed as CoverGirl's newest model shocked the world even more. James Charles, a 17 year-old boy from New York, is now an official face of CoverGirl.

James is the furthest thing from a woman a person can get, so many are surprised that he has been named a CoverGIRL. Not only is he so young, but he has only been broadcasting his makeup via social media for little over a year. In such little time he has skyrocketed to makeup stardom. With his new title as "CoverGirl", he is something to be spoken about.

Of course, choosing someone who does not have big name, or is a girl, has caused a great deal of uproar. I have talked to a lot of people and consulted the internet; and as a result I was able to put people into three very generic categories defining where they fall on this situation (please keep in mind that these are broad and do not cover everyone).

Category 1: 100% Against

Category 2: No opinion - I don't talk about this category in this article, because there isn't much to say about it.

Category 3: 100% For it

Matt Walsh on Facebook commented on CoverGirl's newest model saying "This is the new Cover Girl. Yes that's a boy. Liberals of course are hailing this as another courageous step towards our genderless utopian future, but I have a question for the ladies: Are you finally sick of sharing the "woman" label with confused, cross dressing dudes? I would be if I were you. But I'm not you. And I cant be. Because I'm a man." Obviously, he falls into category one, but he isn't alone. I talked to a few of my friends on the topic and quite a few shared his view. Aaron, a friend of mine, said "It's the fact that he is indeed a HE. He isn't even a transgender. It just doesn't make sense to name a guy as a CoverGIRL." A lot of people are outraged that a boy is an ambassador for the brand, because the brand name has "girl" as a part of the title. People have stated that "This is perpetuating the myth that men are so much better at everything than women are, they can even be a better woman than a woman can. It's as if all there is to being a woman is clothes and make-up." and others have bounced the idea around that they will no longer be supporting CoverGirl because of this "outrage".

What these people fail to realize, in my opinion, is that there is no war against female icons, nor are men trying to prove that they are better than women in any sense. Matt asked is us women were "sick of sharing the "woman" label with confused, cross dressing dudes?" My answer: No. At least I'm not. James is not confused about his. Nor is he a crossdresser. In no way is James Charles pretending to be a woman. According to Alissa on Facebook "He's simply an extremely talented makeup artist, and a makeup brand is choosing to put him on the cover of their makeup magazine to highlight his skills and possibly broaden their market by indicating that their product can also be used for males and male artists." She goes on to mention how that can be good for business, as it breaks the stereotype that make up is for girls and girls only.

Also, it's not "I'm better at being a woman than a real woman"; it's "Men wear makeup too and can also display incredible artistic talent with it". By having a male model and ambassador, CoverGirl has broken down walls, boundaries and stereotypes. The company themselves stated "All off our COVERGIRLs are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. James Charles is no exception.”

I personally am so in love with the idea of having a "CoverBoy", the first in CoverGirl history (over 60 years!). James has amazing talent that was already recognized by his 435k followers on social media, and now is being shown to the world. It is truly something beautiful, and something to be celebrated. James has been given the opportunity of his lifetime, and I'm sure he'll make the most of it. When he made the announcement of social media he said "I truly hope that this shows that anyone and everyone can wear makeup and can do anything if you work hard." That is what CoverGirl is doing. James was doing makeup before CoverGirl asked him to be a model for them, and now that he is a model for CoverGirl he will continue to do what he started; and that is defying stereotypes one swipe of a mascara wand at a time.

To see more of James, follow him on Instagram @jcharlesbeauty Snapchat @jamescharles Youtube @jcharlesbeauty