The packaging of a product is a statement in itself. It reflects the company's mission, their aesthetic, and how they want to be remembered by their consumers. There is so much detail that goes into developing a package that stands out on the shelf without compromising the integrity of the product.

By making use of design, companies psychologically manipulate consumers into perceiving that the quality of a product has anything to do with how it presents itself. The amount of material that is put into this process is utterly unnecessary and should, quite honestly, be regulated.

Not serving any other use than "protecting the item," packaging often goes from the shelf to the trash. There is rarely any thought put into (by manufacturers and consumers) the "afterlife" of the material. That is, the environmental impact it will have the moment it is thrown away.

The creation of biodegradable packaging allows consumers to reduce their carbon footprint by investing in companies that have shifted their mission to prioritize climate change. Although buying products that use recyclable material is also incredibly proactive, it will ultimately still end up in another landfill.

Ecovative Design is a company that utilizes mycelium, the root structure of mushrooms, and the agricultural byproduct of hemp to develop sustainable materials for packaging, skincare, textiles, apparel, and food! They have truly thought of it all. Mycelium material is 100% compostable and, depending on the intended product life cycle, will eventually break down as a "truly disposable product, unlike petroleum-derived options." Their captivating online platform is incredibly thorough and informative, as well as inviting consumers to become engaged with the process by purchasing the "Grow-It-Yourself" kit that turns mushroom materials into unique custom designs!

As we begin to embrace a new decade, it is our responsibility as consumers to invest in products that work endlessly to develop sustainable options. The lack of technology and scientific understanding is no longer an excuse. At the end of the day, we can find sustainable solutions for just about anything if we try hard enough.