You Can Be A Trendsetter Using TrendBrew, The New Social Media Shopping Platform | The Odyssey Online
Start writing a post
Lifestyle

You Can Be A Trendsetter Using TrendBrew, The New Social Media Shopping Platform

Your favorite items can now make you a trendsetter on social media. It's a dream come true.

357
You Can Be A Trendsetter Using TrendBrew, The New Social Media Shopping Platform
TrendBrew

You're scrolling through social media, trying to find that perfect outfit that'll catch your attention, but nothing seems to pop out at you. You've nearly given up your search, until you find something that does make you stop and smile. It's TrendBrew, the newest way to shop online. It's a "social commerce platform," says co-founder Priyanka Nathani. "TrendBrew is a combination of social networks and commerce sites. With TrendBrew, anyone can be a trendsetter."

Basically, it acts as both a social media platform and a way for you to shop! You get rewards called BrewPoints whenever you purchase anything. These BrewPoints accumulate over time, which then gives you access to prizes for shopping. It's a win-win situation. Best of all, the shopping part itself is more personalized to each user. See something you like, but you'd prefer a different price? Not to worry! You have access to this feature that lets you "wish" for the item at a certain price, and soon enough, the retailer will send you a personalized offer around the amount you wished for.

Here's a video to explain it even more.

According to Nathani, the company's journey has been quite the adventure, and it wasn't always easy. It's fun to watch the company grow, but she says that the exciting moments for the company are still yet to come. "We recently looked at out reports... the highest number of people were visiting retailers like Amazon, Kohl's and Macy's. The big break hasn't come yet, but it would be when we partner with a networking blogger and lots of people talk about it," she explained.

Although Nathani joined when the company was a few months old, she recounts the changes TrendBrew has been through. From just being a loyalty program at first, it soon became a way for consumers to reach out directly to retailers, making shopping a lot more fun.

I personally love that part of the model, because normal online shopping involves a few clicks, and it's done. Now that TrendBrew incorporates a social media feed, the process is also a passage to building your way up into becoming an influence to others in retail. By just shopping through TrendBrew, you go from just someone who has a passion for retail to an "influencer" who sways other people's fashion choices.

"As TrendBrew evolved, we pivoted the model. We needed influencers on board, and we had lots of features we added for the shoppers," Nathani said.

TrendBrew intern Namrata Kella addressed that the company was a calling to millennials everywhere, considering the platform was something these people were used to.

"Trendbrew's mission is to cater to the online shopping market and provide a more personal dialogue between the consumers and the retailers. It's really unique how Trendbrew aims to have a social media commerce site. Everyone loves shopping, and everyone loves talking about it, so why not combine the two? The ideal market is the millennials because they are the ones that are most likely to buy the items listed and tell all their friends about it. It's really a way of keeping people updated with the trends, all while earning loyalty points for doing so!" Kella said.

As for the future? Nathani says they have a plan that will cater to more than just retail lovers.

"What we have in mind for the future: it's not just going to be an eCommerce site. We are planning on having categories, like entertainment and food. For example, food bloggers and customers can come, and based on recommendations, they can go to certain restaurants."

So with TrendBrew, anyone can become a retail influencer by either buying items and building a profile or by selling items and gaining demand. You have the power to be the voice for others in the fashion industry, and all it takes is to TrendBrew.


To keep up with TrendBrew updates, check out their Facebook, Twitter, Instagram and YouTube channel!

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Relationships

Power of Love Letters

I don't think I say it enough...

443694
Illistrated image of a letter with 2 red hearts
StableDiffusion

To My Loving Boyfriend,

  • Thank you for all that you do for me
  • Thank you for working through disagreements with me
  • Thank you for always supporting me
  • I appreciate you more than words can express
  • You have helped me grow and become a better person
  • I can't wait to see where life takes us next
  • I promise to cherish every moment with you
  • Thank you for being my best friend and confidante
  • I love you and everything you do

To start off, here's something I don't say nearly enough: thank you. Thank you, thank you, thank you from the bottom of my heart. You do so much for me that I can't even put into words how much I appreciate everything you do - and have done - for me over the course of our relationship so far. While every couple has their fair share of tiffs and disagreements, thank you for getting through all of them with me and making us a better couple at the other end. With any argument, we don't just throw in the towel and say we're done, but we work towards a solution that puts us in a greater place each day. Thank you for always working with me and never giving up on us.

Keep Reading...Show less
Lifestyle

11 Signs You Grew Up In Hauppauge, NY

Because no one ever really leaves.

17150
Map of Hauppauge, New York
Google

Ah, yes, good old Hauppauge. We are that town in the dead center of Long Island that barely anyone knows how to pronounce unless they're from the town itself or live in a nearby area. Hauppauge is home to people of all kinds. We always have new families joining the community but honestly, the majority of the town is filled with people who never leave (high school alumni) and elders who have raised their kids here. Around the town, there are some just some landmarks and places that only the people of Hauppauge will ever understand the importance or even the annoyance of.

Keep Reading...Show less
Lifestyle

Moana's Top 10 Life Tips

"Moana" is filled with life lessons that involve far more than finding true love as many other Disney movies do.

41902
Animated image of a woman with long dark hair and tattoos
StableDiffusion

1. It's easy to be fooled by shiny things.

Digital image of shiny gemstones in cased in gold. shiny things StableDiffusion

Tamatoa created a liar filled with shiny things simply for the purpose of tricking fish to enter and become his food. He too experiences a lesson in how easy it is to be tricked by shiny things when Moana distracts him by covering herself in glowing algae so Maui can grab his hook.

Keep Reading...Show less
Student Life

7 Types Of Students You Will Meet In College

You wish you could be #5, but you know you're probably a #6.

21454
cool group of lazy college students in class
StableDiffusion

There are thousands of universities around the world, and each school boasts its own traditions and slogans. Some schools pride themselves on sports, while others emphasize their research facilities. While there is a myriad of differences among each and every school, there will always these seven types of students in class.

Keep Reading...Show less
Featured

15 Rhyme Without Reason Greek Life Function Ideas

When you have no ideas for what to wear to this date function

321885
A dog and a frog
Healthy Pets

I am going to a rhyme without reason date function and I have looked at so many different rhyming words and I figured there need to be a new list of words. At these functions, there are usually at least two rockers and boxers and an umpteenth amount of dogs and frogs. I have come up with a list of creative and unique ideas for these functions.

If you like what you see, get a shopping cart going with these costumes.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments