Twill: Making Waves.
Start writing a post
Lifestyle

Twill: Making Waves.

They say support small business and buy local, so what are you waiting for? Check out Twill!

122
Twill: Making Waves.
Twill

People always say you should buy local, support small business, and the like. How often do you play by this rule?

Buying local is important to give back in your local community. You’re helping those that have dedicated a life to their business. You may be contributing to their child’s education, or putting food on the table. Sometimes the cost is a little bit more because things generally are not mass produced. If you look into local organizations you may find some neat aspects, such as giving back directly to locals in need.

There is a local company called Twill. This is a for-purpose company, something you may not know of. Sure, you’ve heard of for-profit or not-for-profit organizations but what is a for-purpose company? A for-purpose company is one that is profit-driven as well as cause-driven. The money earned is not only a result but a mean to another end. Another end, being a cause to give back to or making meaning for those in need. Think of it in terms of “profit for a purpose”.

Twill was created based on the childhood experience of one family local to Albany, NY. When one brother fell ill, the family had to band together, not knowing what the end would be. Their brother fought hard each day through his diagnosis and found his way. Their mother always said, “Where there’s a will, there’s a way” and so became the name “Twill”. The company was started in their basement, their car was sold and they began to do something for those families and individuals that are struggling. For every product that you purchase, another product or some of the profits will go to a local friend in need. At checkout, you can choose exactly where your product is given (if you choose a giving product) from a list of local giving buddies. The donated products are then hand-delivered to the people they are designated for.

They have an exciting new program to help give back to the local community, The College Caring-Campus Initiative . The beta program was launched back in July with the intention of working with local students to intern for the company. Siena College was the first of its kind to sign onto the initiative. Four interns from the college population applied and were selected from a pool of applicants. Together, the college, interns and the company have created a licensing agreement for Twill to design and produce a beanie for the college population to enjoy. This Isn’t even the best part of the program. The best part is that 51% of the net profits go back to an organization in need, chosen directly by the interns! (You heard me right, 51% BENEFITS LOCALS). The organization has teamed up with the local Boys and Girls Club of Albany to donate the 51% of profits. With the money raised, they are helping to rebuild their recreation center that is used by roughly 700 children per day and hundreds of community members per week. Over 1000 people per week will be impacted by your generosity.


Currently, you can buy products ranging from beanies, to t-shirts to blankets right on their website! You can also partner up with the company to design a product for your cause. A product was launched for Hurricane Harvey relief as well as one to help the Safyre’s Angel Network which is a foundation in Schenectady NY to benefit local burn victims. If you head on over to the website you will be amazed at the collection that has already been established.

How many organizations do you know that keep money local in the community? Probably not many, so head on over to Twill to check it out.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Adulting

7 Ideas for Keeping Logins and Passwords Securely

The first line of defense against identity theft is passwords. Unfortunately, many of us fail to remember to use them. Almost 60% of baby boomers don't use secure passwords. And, according to a report by Norton, digital natives are more prone to having their accounts compromised.

946
7 Ideas for Keeping Logins
https://www.pexels.com/photo/man-in-brown-hoodie-using-laptop-computer-5475747/

The first line of defense against identity theft is passwords. Unfortunately, many of us fail to remember to use them. Almost 60% of baby boomers don't use secure passwords. And, according to a report by Norton, digital natives are more prone to having their accounts compromised.

Keep Reading... Show less
Featured

Ford Cars That We Love

There's a good chance we've all driven a Ford or spent a lot of time at Ford, but what are some of the best cars they've ever made?

31378
Ford Cars That We Love
Photo by Jessy Smith on Unsplash

There are arguably few bigger automakers than Ford. They are a company that shaped the auto industry as we know it today and with a solid reputation in the industry, our wide range of Ford leases has always been a popular choice among drivers.

Keep Reading... Show less
Featured

Prose: One Call

What if you had one call, but you could not say anything other than what you were told to say? In this short excerpt, Bethany finds herself at odds with her jailers and with the one she was told to call, the one she loves. What would you do when the conversation takes a turn off script?

22202
Prose: One Call
https://unsplash.com/s/photos/jail

With each incessant numbing ring of the phone call, I could feel the betrayal coiling around me like the phone line, squeezing me tighter.

Keep Reading... Show less
Featured

'Hotel Transylvania: Transformania' Film Review

Solid animation can't raise the newest entry in Sony's colorful monster series beyond the basics

83412
'Hotel Transylvania: Transformania' Film Review
Photo Credit: Amazon Prime Video – YouTube https://www.youtube.com/watch?v=6suJohjIvfo

I take a slight issue with the idea that Adam Sandler didn’t have a good dramatic role until ‘Uncut Gems,’ what about ‘Hotel Transylvania’ (he says semi-seriously)?’

Keep Reading... Show less
Featured

4 Common Reasons Couples Get Divorced

Are some people just not meant to be together? Is there any way to prevent an impending divorce?

100219
4 Common Reasons Couples Get Divorced

We've all heard the statistics. Roughly 50% of married couples eventually end up divorced. This can lead to complications, problems with your children, financial issues, and no small amount of negative emotions.

Keep Reading... Show less
Facebook Comments