An Egg Broke Kylie Jenner's Instagram Record Because Likes Mean Nothing

An Egg Broke Kylie Jenner's Record For Most-Liked Post On Instagram, Finally Proving Likes Mean Nothing

Kylie, you've been "beat."

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Recently, the account @world_record_egg posted a picture of a brown egg with a caption asking to set the world record for most likes on Instagram. Kylie Jenner held this record with 18 million likes on a picture of her and her daughter, Stormi.

A week after the picture of an egg was posted, the record had been broken. The picture currently has a little more than 46 million likes.

Not only was the record broken, but Instagram has now verified the account with a blue check. The person running the account has made merch including sweatshirts and t-shirts that say "Egg Gang" on them. Since the photo went viral so quickly, there have been multiple people trying to claim that they are the owner of the account.

After the record had been broken, Kylie responded on her Instagram by posting a meme of herself. In the video, she is cracking an egg on hot asphalt. She then captioned the picture "Take that little egg." While it is pretty concerning that an egg managed to almost double the number of likes she received last year, she is not taking the situation too seriously.

This whole situation just goes to show how Instagram's algorithm can spread a photo primarily based off who engages with it. It also demonstrates how unimportant likes are.

A stock image egg received this many likes, so should we really be basing our self worth on them? The answer is no, it is so easy to double-tap a picture and go on with your day and that's exactly how this photo blew up.

Finally, it represents what we can do when we come together: make an egg "break" the internet.

2019 is looking like it is going to be a year to remember.

Popular Right Now

10 Reasons Why Tom Holland Is The Definition Of Total Boyfriend Material

He's the adorable British dork of our dreams.

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Tom Holland first stormed onto the scene as Spiderman in "Captain America: Civil War" in 2016, and we all loved his performance in the movie. However, now that time has gone on, there's another reason he's stolen all of our hearts: He's one hundred percent boyfriend material! He's absolutely adorable, is a complete dork without ever meaning to, and he loves all dogs. There are so many reasons Tom Holland is perfect boyfriend material, but here are ten of the most important reasons.

1. Let's start with the obvious: He's Spiderman.

https://www.instagram.com/p/Bve18NAH2tM/

What girl wouldn't want to date a superhero? Spiderman is one of the best superheroes ever so it would be amazing to date the actor who plays him. Also, if you didn't cry during Tom Holland's final performance in "Infinity War", you're lying.

2. He loves dogs.

https://www.instagram.com/p/BvfOZzyHKPB/

Not only does he have a cute pit bull named Tessa, but he also seems to make friends with every dog he meets. It would be so wonderful to play with dogs with him!

3. He's always down for adventures.

https://www.instagram.com/p/Bsj6FpInD8x/

One of the best parts of dating someone is getting to try new things and go on adventures with them. Since Tom travels the world all the time to promote his movies, you and he could maybe take time every now and then to try something new, like surfing!

4. He's that adorable British boyfriend you've always dreamt of.

https://weheartit.com/entry/292722044

Yes, celebrities like Tom Hiddleston and Benedict Cumberbatch have a more "suave Brit" personality about them, but Tom Holland is the "adorable Brit" every girl has ever dreamt of dating. He's pretty much cornered the market at this point.

5. He's just a really big dork.

https://www.youtube.com/watch?v=myIgq-mxYGo

I mean, just look at him! I don't think there would be anyone better to laugh or do dorky things with than Tom Holland.

6. He's got a great group of friends.

https://www.instagram.com/p/BxQF-5nFzgB/

I don't know about you, but I would love to hang out with Zendaya and Jacob Balaton. All three of these guys just seem like perfect squad goals.

7. He truly loves and appreciates the people in his life.

https://www.instagram.com/p/Bv1iSiyH0d5/

Tom always shows his gratitude for every opportunity he's been given and never hesitates to support his co-stars. That, to me, is true friendship.

8. He's got a great sense of style.

https://www.instagram.com/p/BxYLG9dlQX_/

That is one classy outfit right there. And the muscles are a great bonus.

9. He's well-traveled.

https://www.instagram.com/p/Bhk23hzF4gt/

How awesome would it be to see the world with Tom as he goes on promotional tours? Think of all the cool things you could experience together!

10. He's a pure ray of sunshine who deserves the world.

https://weheartit.com/entry/293981700

Breaking News: Local Boy is a Literal Angel. He is the Brightest Ray of Sunshine.

So ladies, if you're looking for the perfect boyfriend, look no further than Tom Holland.

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Political Satire And The Confusion Of Social Media

Twitter's role in advertising during the political strife.

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Twitter has created an online community designed for users to express and engage in quick thoughts and exchanges. Over the last few years, it has evolved as a discursive site for people to debate and analyze. This has made it a perfect target for interactive ads of all political nature.

As political strife heightens in the United States, especially surrounding topics including women's rights and abortion laws, there has been a divide in the app's community.

As a result, users have debated over the social platform's role in censorship and suppression of misinformation.

While surfing the internet I stumbled upon an article published this April from Live Action, an organization set on eradicating abortion. (www.liveaction.org/news/twitter-live-action-ads-self-abortion-fda/)

The article headline outlines that "Twitter still won't run Live Action ads, but allows ads pushing self - abortions against FDA rules."

They state that Planned Parenthood can express why it thinks women need Planned Parenthood but cannot express why women don't. An alleged response from Twitter is shown, which says that the LiveAction's content violated a sensitive content policy in their advertisement transparency page which prohibits "inflammatory or provocative content which is likely to evoke a strong negative reaction," (LiveAction 2019). LiveAction's advertisements often consist of pictures of child development during pregnancy as well as ultrasound photos which Twitter deems as a violation of their policy.

Has Twitter silenced advertising from LiveAction due to abuse of the sensitivity policy or a hidden reason: company bias exercised through suppression of opposing content?

Well firstly, in a 2018 Forbes article discussing accusations of right-wing suppression on Facebook, Professor Ari Waldman correctly states that "Private entities cannot censor. We don't have a First Amendment right to Facebook's amplification of our words." The same message applies to Twitter. Although the government can censor, private entities cannot. This also relates to the freakish progression of individualized advertising. Algorithms collect user data and create a profile designed for personalized ads. Ads are trying to sell us something and presenting opposing content is certainly not going to achieve that goal.

Secondly, social networking sites are growing in size and relevance, and in addition, they are undergoing processes of cultural legitimation that have transformed these sites and apps into credible news content media. With this new title, there is a newfound ethical responsibility to prevent the transmission of false information.

With that being said, there is heavy critique behind LiveAction's articles and ads riddled with accusations of false information and selective video editing.

Twitter is only upholding its moral obligation to convey factual information to the public by blocking those ads. Regardless of which side of the political spectrum's perspective it supports.

So contrary to a popular belief, private companies cannot consciously censor advertisements. Should they be granted that power?

No.

Advertisements represent companies that differ in varying core values, motives, and objectives. Thus, those ads should be reflecting contrasting mindsets.

Keeping this in mind, we should recognize that though we assume Twitter and other apps will direct us all ads like they would anyone else, with the advanced technological era we are living in today, apps are growing more focused and individualized. Different users get different ads.

As long as right-wing or other suppressed media do their best to present honest facts without intent to harm users, Twitter can't and won't do anything to block those ads, it's just a matter of visibility in a platform rooted in individualization.

In the midst of controversy surrounding what 'facts' or 'truths' should be catered to users, we should be focused on teaching consumer subjective perspective. Advertising is no longer as simple as in between broadcasts on one network. It's targeted and aggressive, working to appeal to our every interest.

We, both marketers and consumers, have been quick to blame advertisement transparency on Twitter when in reality we should be reflecting on the perspectives behind suppression, i.e. the harmful intent and misinformation, as well as modern algorithms that have transformed the advertising world.

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