Easterseals Louisiana: Introducing The New Brand | The Odyssey Online
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Health and Wellness

Easterseals Louisiana: Introducing The New Brand

Taking on Disability Together

MacKenzie Morgan
Sep 21, 2016
Louisiana State University Shreveport
22
Easterseals Louisiana: Introducing The New Brand
Easterseals Louisiana

Since 1951, Easterseals Louisiana has served thousands of individuals with disabilities, annually. While their history is rooted in providing services to children with physical disabilities, today, ESL is advancing their opportunities for people of all ages and a range of disabilities to better live, learn, work, play and act in their communities. They have evolved over the decades to better serve those in need, and now it is time they also evolve their look, to mirror the changes their organization has made to better serve their community.

In July 2016, Easterseals Louisiana launched a new, revitalized brand. It’s a reintroduction and introduction overdue, but nonetheless it is here and Easterseals is excited to introduce it to all of you; their partners, donors, volunteers, advocates, and to the ones they serve.

ESL has undergone a much needed, modern and inspirational face-lift. The new look is in the form of a brighter logo, a new spin on their established name, now combined into only one word: Easterseals, and a refined brand voice that will further energize their long-time supporters and inspire a new generation of friends.


Amazing people like our friends and neighbors right here in Louisiana power this new Easterseals brand. Individually and collectively, your support is making a profound, positive difference in people’s lives everyday. Easterseals Louisiana would like to thank you for your support through this exciting change, because Easterseals is all of us, taking on disability together.

And now, on September 30, 2016, ESL can finally unveil this exciting new change and we would like to invite you to all be there with us on this day! Easterseals Louisiana welcomes you to come and celebrate this new brand at 2:00 PM at your local Easterseals Louisiana office. For more information, please contact your local office, find us on Facebook, Twitter, or LinkedIn, or check us out online! We hope to see you all there!

To learn more about Easterseals Louisiana, or to learn how you can get involved with ESL, please click here.


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