If there is anything I have seen from quarantine, it is that Tik Tok is not only an internet craze, it has embedded itself much further into our society to just be a fad. Tik Tok has become part of our culture...but how? Sure, it is easily accessible to anyone with any sort of technological device, but how does it pull us to buy, look into, or receive our information?

I am not ashamed to say that I have learned about a lot of important topics through Tik Tok as well, and although it is maybe not the best tool to use for an only information source, it is a great starting one. Tik Tok has such a diverse set of content creators which means that you can truly find just about anyone on one singular app. But...how? How does this happen, and how did Tik Tok become what it now is today?

I am sure we can all admit that we have tried things out thanks to Tik Tok. I know I have been to Target to buy Function of Beauty shampoo and conditioner products, I have seen and purchased the viral Tik Tok Amazon leggings and Aerie leggings, and I have seen countless videos on the Tik Tok pasta...but how does this circle around to such a diverse group of people? Tik Tok is quite literally helping to control our economic market. I would have never known about the famous Amazon leggings if it was not for Tik Tok, and I would honestly probably not have cared to try them if it wasn't for Tik Tok in the first place.

In a world that is increasingly becoming more and more dependent on social media, we need to be aware of apps like Tik Tok that can really manipulate our thinking and influence our decisions. We need to not only be aware, but understand that this is occurring in order to maintain our individuality.

Social media like Tik Tok is both invaluable but also controlling, and we need to recognize that.