Canvas - A New Tool on Spotify for Artists
Start writing a post

Canvas - A New Tool on Spotify for Artists

Canvas

21
Canvas - A New Tool on Spotify for Artists

You may not know it, but your album artwork is just as critical as Spotify playlist placement. (Excuse the shameless advertisement)

No seriously, it's the first thing listeners engage with and is ultimately the visual aspect of your art.

People notice stand out artwork that conveys strong emotions, and the listener will have a clearer understanding of you as an artist way before they even listen to the track. It may persuade an erring listener into finally giving your record a play— and that's precisely what it should be designed to do.

If you successfully assault the listener on two fronts—sounds harsh but it's true—you are twice as likely to convert them into a fan.

What is Canvas?

It gives creators the ability to create their own looping visuals in the "Now Playing" view on mobile devices. It ultimately lets the musician provide some visual stimulation.

Spotify says, "Adding a Canvas can help keep your listeners hooked; we've seen that adding a high-quality one to a track can increase streams, saves, artist profile visits, and shares."*

By adding visual textures to your music, it will help you express your emotions and the meaning of the song in a new way. It's a way to stand out from the crowd and it's a fact that video is literally the content king.

However, the feature is currently in Beta testing and only a select group of followers can use the feature, so we don't know how far-reaching this new feature could be.

Could it be an effective way to promote Spotify playlists?

Who knows? No matter what the final product looks like It is already proving successful and is virtually guaranteed to be rolled out across the rest of the platform in 2020.

I always talk about the importance of having a robust music marketing plan, and Spotify promotion should be part of that plan. As a new artist, you should plan your artwork and visuals thoroughly with striking imagery and colours. Your branding should be unique and identifiable across all platforms. If you follow that simple advice, you will increase your Spotify monthly listeners.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
a man and a woman sitting on the beach in front of the sunset

Whether you met your new love interest online, through mutual friends, or another way entirely, you'll definitely want to know what you're getting into. I mean, really, what's the point in entering a relationship with someone if you don't know whether or not you're compatible on a very basic level?

Consider these 21 questions to ask in the talking stage when getting to know that new guy or girl you just started talking to:

Keep Reading...Show less
Lifestyle

Challah vs. Easter Bread: A Delicious Dilemma

Is there really such a difference in Challah bread or Easter Bread?

15452
loaves of challah and easter bread stacked up aside each other, an abundance of food in baskets
StableDiffusion

Ever since I could remember, it was a treat to receive Easter Bread made by my grandmother. We would only have it once a year and the wait was excruciating. Now that my grandmother has gotten older, she has stopped baking a lot of her recipes that require a lot of hand usage--her traditional Italian baking means no machines. So for the past few years, I have missed enjoying my Easter Bread.

Keep Reading...Show less
Adulting

Unlocking Lake People's Secrets: 15 Must-Knows!

There's no other place you'd rather be in the summer.

945208
Group of joyful friends sitting in a boat
Haley Harvey

The people that spend their summers at the lake are a unique group of people.

Whether you grew up going to the lake, have only recently started going, or have only been once or twice, you know it takes a certain kind of person to be a lake person. To the long-time lake people, the lake holds a special place in your heart, no matter how dirty the water may look.

Keep Reading...Show less
Student Life

Top 10 Reasons My School Rocks!

Why I Chose a Small School Over a Big University.

122189
man in black long sleeve shirt and black pants walking on white concrete pathway

I was asked so many times why I wanted to go to a small school when a big university is so much better. Don't get me wrong, I'm sure a big university is great but I absolutely love going to a small school. I know that I miss out on big sporting events and having people actually know where it is. I can't even count how many times I've been asked where it is and I know they won't know so I just say "somewhere in the middle of Wisconsin." But, I get to know most people at my school and I know my professors very well. Not to mention, being able to walk to the other side of campus in 5 minutes at a casual walking pace. I am so happy I made the decision to go to school where I did. I love my school and these are just a few reasons why.

Keep Reading...Show less
Lots of people sat on the cinema wearing 3D glasses
Pinterest

Ever wonder what your friend meant when they started babbling about you taking their stapler? Or how whenever you ask your friend for a favor they respond with "As You Wish?" Are you looking for new and creative ways to insult your friends?

Well, look no further. Here is a list of 70 of the most quotable movies of all time. Here you will find answers to your questions along with a multitude of other things such as; new insults for your friends, interesting characters, fantastic story lines, and of course quotes to log into your mind for future use.

Keep Reading...Show less

Subscribe to Our Newsletter

Facebook Comments