Small Vendors Urge CCI to Keep Preferred Sellers of Flipkart Away From Big Billion Days Sale
Sports

Small Vendors Urge CCI to Keep Preferred Sellers of Flipkart Away From Big Billion Days Sale

Small Vendors Urge

42
Small Vendors Urge CCI to Keep Preferred Sellers of Flipkart Away From Big Billion Days Sale

5-day Big Billion Days sale will begin from October 10. Small and medium vendors allege marketplaces giving preferential treatment to the certain large seller. Flipkart expects the current year's BBD sale to round up 80% higher GMV than a year ago. A group of online dealers partnered to Flipkart has asked for reasonable trade watchdog, Competition Commission of India (CCI), to confine extensive venders from taking an interest in the 5-day Big Billion Days sale (Flipkart's yearly festive sale) booked to begin from October 10.

Medium and small vendors have consistently affirmed commercial centers giving preferential treatment to certain large dealers, leading out to the unfair rivalry for third-party sellers on these stages. In case of a normal vender, to highlight over the search results, they need to pay sponsor charges or earn good ratings and reviews.

A group of online vendors has moved toward the reasonable trade watchdog, requesting it to restrict some large dealers on Flipkart stage from participating in its upcoming Big Billion Day sale, alleging that the e-commerce platform influence pricing through its preferred sellers. All India Online Vendors Association (AIOVA), which represents more than 3,500 vendors selling on e-commerce platforms, has written to the Competition Commission of India (CCI), alleging that the country's top e-commerce. The e-commerce firm has been lately under fire from online sellers and small traders for its acquisition by Walmart. Confederation of All India Traders (CAIT), which represents 70 million traders, has petitioned the National Company Law Appellate Tribuna.

Flipkart flush with funds after it's securing by US retail giant Walmart — is required to engage in deep marking down the war with its nearby rival Amazon this festive season. Its Big Billion Day (BBD) annual festive sales are scheduled for next month. In their petition to CCI, smaller vendors alleged that Flipkart gives preferential treatment to its preferred sellers by reducing their cost of sales such as advertising and logistic expenses. "In the case of a normal seller, to feature on top of the search results, they have to pay sponsor fees or earn better reviews and ratings," the AIOVA petition said. "This includes some efforts, time and capital from the manufacturer/ vendors are doled out for nothing in a discriminatory way to the preferred brands, for example, MarQ, Smartbuy," it said.

ET evaluated a duplicate of the petition. Flipkart didn't comment in the story. Medium and small dealers have previously, as well, complained about commercial centers giving preferential treatment to certain extensive sellers, prompting unfair competition for outsider vendors on these platforms. They have written with several government bodies, including CCI, looking for intervention and requiring an administrative body to be set up for the sector. Flipkart is increasing its in-house brands business in front of the Big Billion Day sale. It expects a multi year-on-year increment in gross merchandise value (GMV) and a number of units sold during its flagship sale occasion, as ET had reported earlier.

Report this Content
This article has not been reviewed by Odyssey HQ and solely reflects the ideas and opinions of the creator.
Swoon

119 People Reveal How The Pandemic Has Affected Their Love Lives, And Honestly... Relatable

"I haven't been able to get out of the 'talking phase' with anyone."

The reality is, there's no part of life the pandemic hasn't affected. Whether it's your work life, your home life, your social life, or your love life, coronavirus (COVID-19) is wreaking havoc on just about everything — not to mention people's health.

When it comes to romance, in particular, people are all handling things differently and there's no "right way" of making it through, regardless of your relationship status (single, taken, married, divorced, you name it). So, some of Swoon's creators sought out to hear from various individuals on how exactly their love lives have been affected since quarantine began.

Keep Reading... Show less
Featured

Nordstrom's Biggest Sale Has The Most Legendary Deals On Luxury Beauty Brands We've Ever Seen

Counting down the days to the Chanel box set gracing my front door.

I oftentimes (excessively) use the excuse of my job as a writer to justify my excessive spending habits.

I needed the new Huda Beauty palette before anyone else in the name of journalistic integrity. It was my job to test out the new Francis Kurkdjian fragrance to make sure I could tell people whether or not it was truly worth the splurge (it was).

Keep Reading... Show less

Listen, you can do whatever you want with your free time. It's yours to spend and you have free range. However, I hope you recognize that there are a ton of proactive things you can do right now instead of stalking your man's ex – yes, I know you do it becuase we are all guilty of it.

Take this time to research your privilege. There are always new things to learn and ways to deepen your understanding of yourself, this world, and your surroundings. We live in a multi-dimensional, ever-changing society that needs your help and your time. By that, I mean there are so many layers to each and every one of us, and with our physical, mental, spiritual, or emotional selves, we can create real, positive change.

Keep Reading... Show less
Lifestyle

Preview These Top Nordstrom Anniversary Sale 2020 Picks — From Luxury Purses To Skincare

Currently 3 million people viewing the Stella McCartney purse I absolutely must have.

Online shopping has been a guilty pleasure of ours for years, but now more than ever it's been a shopping lover's outlet for all our home redecorating projects and resort wear we're purchasing for that trip we had to cancel.

One of my favorite places to (virtually) window shop has always been Nordstrom. I admittedly can't afford to go on sprees there often, but I still get a high off of adding things to my cart I know I'll never actually end up buying. But sometimes, that's not enough — that's when I, like the masses of luxury-, beauty-, fashion-, and decor-lovers around the world count the days down to the annual Nordstrom Anniversary Sale.

Keep Reading... Show less

I remember the days where closet drinking before going to a party or bar was part of the night's itinerary. It was a requirement to have a good buzz flowing before calling the Uber to take you to that bar where you see everyone from your high school at. The pregames were the best part of the night, but it wasn't ever because of the alcohol, it was because of the atmosphere and those who were in it. The number of times I've heard "Wait, why aren't you drinking tonight? C'mon, get drunk with us" is endless, but think about it. Where were you when you were asked that? You were at the goddamn pregame and being there doesn't mean you need to be ripping shots. Being social doesn't require alcohol.

I asked 20 people how they cut back on alcohol while still being social.

Keep Reading... Show less

Whether you are quarantining away from your significant other because of coronavirus or separated by the country lines at this time, it's fair to say that long-distance relationships are tough no matter what. However, there are ways to show love from a distance whether that's through daily FaceTime calls, cute Snapchats, or sexy pics sent to them on their phone. You can brighten up their day even more with some of these unique gifts that can fit any price range and a variety of interests.

Keep Reading... Show less

Rihanna is known for many things: her music, fashion, makeup, and now skincare. As a makeup artist myself, I can confidently say that she rocked the makeup world when she released her makeup line in 2017 and has been influencing the beauty world ever since.

Trying some of her makeup products myself, I know that she doesn't skimp on quality, and even though some of her products may be a little pricey, trust me, you get what you pay for.

Keep Reading... Show less

Friends, no one needs to be reminded that the COVID-19 pandemic rages on in the U.S. Frankly, this is because we have all collectively decided not to do the one simple thing that was asked of us and wear a mask.

I could make this a very boring article, and berate you with facts and statistics and the importance of wearing a mask, but I have opted against that for both of our sakes. Instead, I will attempt to reach you in another way. You might not care about a disapproving look from me, but from Nick Miller? Maybe that will be enough to change your mind.

Keep Reading... Show less
Facebook Comments