How to promote Business through Instagram?

How to promote Business through Instagram?

Business through Instagram?

Nowadays, Social media sites are booming and one of the effective way to promote your business, services and products all around the world. Sites like Facebook, Instagram, Twitter and Pinterest are one of the most popular social network websites which shares photos plus also have an option of uploading videos, memes etc

In today’s world every picture gets notified that we post to social networking websites if we have huge fan following. One of the most popular image sharing site is Instagram. Millions of users using instagram each day and posting pictures, which has some unique features like tools and filters within it that make an average ordinary picture into something great.

Peoples are easily drawn to great & appealing pictures. Posting pictures helps to get your message to world in an easy and effective manner. Another advantage of instagram is that it helps to allow participation of users. By using hash tags you can drive huge traffic from your fan following community.

Making an account on Instagram is an easy task. But you need to put some extra efforts to gain followers on instagram fast for a successful SEO campaign.

Find some of the techniques used by others to promote business well on Instagram:-

Use of Hashtags:-

Always use (#) hashtags in your caption to engage other users and also helps to locate picture for a particular keyword. Example: if you own a company, and related to that you post on instagram with hashtags in caption, if anybody searches for that keyword automatically he/she might find your post and decided to take interest if it’s creative and useful which leads to conversion.

Huge Fan Following

If you or your business has huge fan following, surely Instagram helps to get leads for your business. For that you have to be interactive and following people related to your services or interest.


Make sure your business has a location page embed on instagram. This will help to find other posts from your location that are posted by you.

Customer Engagement

You have to be an active member of community. Try to post 2-3 posts daily, as this often leads to customer engagement. Always react to what customers replied to your posts or reacted. This helps to gain maximum exposure.


For the past five years, Instagram has seen a tremendous growth. You must have an Instagram account if you want to make your Social campaign a success.

Popular Right Now

I Suffer From Vulnerability Hangovers And I'm Slowly Learning To Go With It, You Should Too

Without vulnerability, there wouldn't be anything real.

Maybe I said too much.

They probably think I'm crazy.

I should have just kept my mouth shut.

If you ever have thoughts like these, you probably suffer from vulnerability hangovers just like I do.

Brene Brown defines "vulnerability hangovers" as the feeling you get when you second guess a moment of self-disclosure. You feel great for awhile until you replay the moment over in your head and wish you hadn't said certain things. You feel exposed and you wish you could take it all back, but it's never that simple.

Once it's out there, there's no going back and that's a scary thought. Not knowing whether they'll accept you when you are completely and honestly YOU.

Vulnerability is messy and awkward.

I don't think I've ever met anyone who has actually enjoyed the process that is required of being vulnerable. They may enjoy the relationships that have come out of it but bringing themselves to a point where their darkest secrets and their greatest fears are out in the open is not easy. But no matter who you are, it's not easy.

Those that say it is, have either had the practice or are lying to themselves. Because the fear of being vulnerable stems from our fear of being seen, heard and known for who we truly are, it reveals our worst insecurities...even the ones we didn't know we had.

What makes people feel vulnerable?

People feel vulnerable when they share stories or try to be themselves. They feel it when they are in trouble and they need help. Sometimes, vulnerability takes the form of a girl who wants to try a different look hoping people don't think she's trying too hard. Or, it's when a fifty-something-year-old man gets laid off and has no idea how he's going to provide for his family.

It also happens when you make a choice to put yourself out there knowing there's a possibility that you could be laughed at. It's choosing to open your mouth even when you might be rejected. It's awkward and it's painful.

While it's not at all easy, it is necessary. Without vulnerability, there would be no connection. An authentic relationship would not exist. We'd live in a world full of fake and lonely people.

That's not a world anyone wants to live in. I should know because I let myself live in that world for too long and that's just too It's depressing! We need to start learning to embrace it and go with being uncomfortable.

I'd rather live through the messy and awkward stages if that meant I'd never have to feel alone again. I still suffer from vulnerability hangovers and I'm hoping it's something that I'll overcome with practice. And if not, at least I'm striving for something real.

I think it's time we ask ourselves what makes us vulnerable? Whatever that is, let's do it!

Cover Image Credit: Jean Gerber

Related Content

Connect with a generation
of new voices.

We are students, thinkers, influencers, and communities sharing our ideas with the world. Join our platform to create and discover content that actually matters to you.

Learn more Start Creating

Don't Give Up On Sororities

Find your family.

Growing up, I always wanted to be in a sorority.

You see them portrayed in movies and on television as the coolest girls- the ones that everyone wants to be and be around. It wasn’t the popularity factor that interested me as much though, it was the closeness that these girls always exhibited. They were “sisters” and they were family. As an only child, I loved the idea of having sisters and being part of something special that was bigger than just me.

When I got to my first college, I couldn’t wait for rush to start.

I had been doing my research, and knew which sororities I could see myself being part of; I couldn’t wait to finally meet the girls that could fulfill my childhood aspiration with.

I learned quickly that it wasn’t as easy as just introducing yourself to the girls. Meeting them seemed so artificial, as if they were reading off scripts. It was evident from the beginning that they already had an idea in their head of who was joining and who was not. I was not part of this idea. This would have crushed my dreams of being in a sorority for good if I had not transferred.

At my new school I knew that the people were different- more friendly and genuine. My first semester I held out on the whole sorority thing, skeptical of the process for obvious reasons and wanting to time to adjust to my new school. I had accepted the title of a GDI, "god damn independent", and wore it with pride. As much as I was okay with this, I still knew that something was missing.

Fall of 2017, first semester of sophomore year, is when my mindset changed again. I was going through a lot of personal problems: family, love, and what felt like any other bad thing that could possibly happen to me. The allure of a group of sisters was slowly pulling me back in. I was desperate for at least some sort of stability, and I wanted a group of girl friends that I could depend on.

Soon after my curiosity was piqued one of my friends started to introduce me to some of her sorority sisters. The more sisters I met, the more I realized that I was having real conversations and making real connections. I couldn’t help but think that this was what I always envisioned a sorority being like- real.

I had never received so much support and unwavering kindness from people whom I barely even knew as soon as I joined.

For the first time in a while I felt secure, confident, and surrounded by people that truly cared about me. This feeling has only multiplied as time has gone on, and I'm not sure what I would do without my sisters. In such a short amount of time I have made friends that I can already see myself being friends with forever, and I think that's pretty amazing. No matter what preconceptions, bad experiences, or doubts that you have- give sorority life one more shot.

Behind all of the crafting and glitter, there is a second family waiting to give you all of the love that they have.

Cover Image Credit: Marisa Sabino

Related Content

Facebook Comments