Facebook has been getting a lot of media attention lately. Founder and CEO Mark Zuckerberg had a hearing at Congress, which was streamed live. The issue at hand is that Facebook is obtaining data that it's users are unaware of and that companies have been using this data, which is what happened with Cambridge Analytica who built false voter profiles during the election.
As devastating as this sounds to the reputation of Facebook, Zuckerberg has made billion dollars off of this. Investors have been pleased with is responses and shares of Facebook are up.
I recently watched the documentary on how Facebook was created, called "The Social Network". I found it very interesting to see how the largest social platform ever was created. Zuckerberg, played by Jesse Eisenberg, is made out to be a very intellectual but slightly arrogant character. He went behind many of his friend's backs to reach where he is today, and due to that is left with not many people in his life.
The movie, however, made you almost like the arrogance of Zuckerberg. He needed it to get to where he is today, and it's humorous. This arrogance though has clearly gotten him into trouble.
As a Facebook user, I was alarmed when I first saw the reports of the Cambridge Analytica scandal. Facebook soon released a way to see all of the information the site has on each member, so I tried it out. They had all my contacts, every message I had ever sent, every ad I ever clicked, the IP addresses of ever server I logged in through, and more. This was a pretty scary revelation.
I then started noticing more troubling things because I was looking out for them. I was home from a break from Villanova and went to a food chain called Honeygrow in my local city of Boston. I got back into the car and was checking Instagram (owned by Facebook) and an add popped up with an offer that if I could use a discount code at Honeygrow after every time the Wildcats won a basketball game. This was extremely creepy.
Although I still enjoy Facebook and have not considered deleting my account, it frightens me how much the website knows about me and where I am. Facebook is going to be around for a while, as politicians use it to help their campaigns and lots of businesses depend on it. Mark Zuckerberg claimed that Facebook was making major security changes to the website. However, the website needs data information to run, so how much change is really going to happen?
I admire Mark Zuckerberg, I mean, not anyone can create the most powerful social networking site in the world from their dorm room. I can barely even find time to nap. However, his creation has turned very problematic and I hope to no longer see creepy Honeygrow ads as I'm just tying to enjoying my meal there.