You may have started and are running a successful business. You also might want to begin looking into expanding your company’s reach. Even for a small business, one way to expand is internationally. However, there are other ways to have a global reach too. Here are four of the ways your company can begin reaching far and wide around the world.

Go International

The most obvious way for your company to have a global impact is to open for business in other countries. This can be a complicated and involved procedure, of course. Both domestic and international laws will apply. Your company may have to change business operations substantially to be able to open up shop in some countries. Some countries might deny you permits entirely. This could be because they don’t want competition for their local businesses or object to some element of your company. If you choose to pursue this option, it is best to consult an international business attorney. It will also require careful planning. Make sure your company is ready to make the move financially and resources-wise before you commit to it. Another option is to hire international employees. While still complicated, it’s a process that is a little less involved.

Have a Digital Presence

This is a much cheaper option than physically expanding into another country. However, it can be just as effective. The Web is worldwide, and if your company offers digital services or products it is relatively easy to sell them anywhere in the world. Even physical products can be shipped overseas with relative ease. Of course, this costs more, but the shipping costs are usually quite reasonable. You can choose to target customers in specific other countries with your online advertising. You can also make your content, such as your website and blog posts, available in other languages. The best thing about the Internet is that anyone, no matter where in the world, can see your posts. Use it to your full advantage to spread your company’s reach.

Participate in Charitable Causes

Many charitable causes are local. Having your company involved in these can be an intelligent marketing decision on its own. However, there are also plenty of charitable causes that are global organizations and thus have a global impact. Your business has a number of options for which organizations to support. You can support digging wells in Africa like Dallin Larsen on PRWeb or support charities working to eradicate deadly diseases like cancer. Charitable work plants a positive image of your company in the minds of potential customers. It also helps get your name out there when you host charitable events or make significant donations. Besides, doing good works helps make the world a better place. It’s hard to go wrong with that.

Partner with Other Businesses

It is usually not feasible for small businesses to consider expanding internationally. However, they can partner with other businesses that do have an international presence. Business partnerships, when done right, are a symbiotic relationship where both parties benefit and complement the other’s strengths and weaknesses. Choosing a company to partner with can be difficult. It’s important to do your research and come up with an attractive proposal. Explain why a partnership will benefit both your company and theirs. For example, you may be able to offer that company a leg into the American market. You may sell a product that will enhance the products they sell. You will need to do careful market research and look into a number of companies to find a good match.

All business owners want to expand their company’s reach. Whether the time is right to expand overseas or you see other means to expand your reach, you have options. It is certainly possible for your company to contribute to the global community.